How popular isZesty Paws in search?
In August 2026, there were an estimated 27.1K branded searches for Zesty Paws worldwide which held steady over the last 11 months. Zesty Paws holds 52.6% estimated Share of Search among pet supplement brands worldwide and is ranked 1st of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
- Zesty Paws52.6%
- VetriScience15.7%
- PetHonesty12.8%
- NaturVet8.5%
- Nutramax5.6%
- VetIQ4.7%
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Which pet supplement brands compete with Zesty Paws?
Share of Search by month for Zesty Paws, VetriScience, PetHonesty, NaturVet, Nutramax, VetIQ. The figures are in the table below the chart.
View monthly share of search table
| Month | Zesty Paws | VetriScience | PetHonesty | NaturVet | Nutramax | VetIQ |
|---|---|---|---|---|---|---|
| Oct 2025 | 52.6% | 12.8% | 15.7% | 8.5% | 4.7% | 5.6% |
| Nov 2025 | 53.7% | 13.1% | 16% | 8.7% | 3.8% | 4.8% |
| Dec 2025 | 48.2% | 14.3% | 17.6% | 11.7% | 4.1% | 4.1% |
| Jan 2026 | 50.2% | 15% | 15% | 10% | 5.4% | 4.4% |
| Feb 2026 | 50.3% | 15% | 15% | 10% | 5.4% | 4.3% |
| Mar 2026 | 50.2% | 15% | 15% | 10% | 5.4% | 4.4% |
| Apr 2026 | 50.7% | 15.1% | 15.1% | 10.1% | 4.5% | 4.5% |
| May 2026 | 52.1% | 15.6% | 12.7% | 10.4% | 4.6% | 4.6% |
| Jun 2026 | 51.6% | 15.4% | 12.6% | 10.3% | 5.5% | 4.6% |
| Jul 2026 | 51.6% | 15.4% | 12.6% | 10.3% | 5.5% | 4.6% |
| Aug 2026 | 52.6% | 15.7% | 12.8% | 8.5% | 5.6% | 4.7% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 52.6% | 27.1K | 0% | +1 points | |
| 2, held 2nd | 15.7% | 8.1K | 0% | +0.3 points | |
| 3, held 3rd | 12.8% | 6.6K | 0% | +0.2 points | |
| 4, held 4th | 8.5% | 4.4K | -18.5% | -1.7 points | |
| 5, held 5th | 5.6% | 2.9K | 0% | +0.1 points | |
| 6, held 6th | 4.7% | 2.4K | 0% | +0.1 points |
52.6%
Held 1st. 27.1K estimated branded searches, 0% vs prior month. Share +1 points.
15.7%
Held 2nd. 8.1K estimated branded searches, 0% vs prior month. Share +0.3 points.
12.8%
Held 3rd. 6.6K estimated branded searches, 0% vs prior month. Share +0.2 points.
4.NaturVet
8.5%
Held 4th. 4.4K estimated branded searches, -18.5% vs prior month. Share -1.7 points.
5.Nutramax
5.6%
Held 5th. 2.9K estimated branded searches, 0% vs prior month. Share +0.1 points.
6.VetIQ
4.7%
Held 6th. 2.4K estimated branded searches, 0% vs prior month. Share +0.1 points.
Compare search popularity between Zesty Paws and its closest rivals
How has branded search demand for Zesty Paws changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Zesty Paws worldwide held steady at 27.1K.
- Across the 11 months ending August 2026, Zesty Paws’ estimated Share of Search among pet supplement brands worldwide peaked at 53.7% in November 2025 and was lowest at 48.2% in December 2025.
How did search popularity change for pet supplement brands worldwide in August 2026?
6 changes
In August 2026, Zesty Paws gained estimated Share of Search among pet supplement brands worldwide, from 51.6% to 52.6%.
In August 2026, NaturVet lost estimated Share of Search among pet supplement brands worldwide, from 10.3% to 8.5%.
Estimated monthly branded searches for VetriScience worldwide rose 22.7% over 11 measured months, from 6.6K to 8.1K in August 2026.
Estimated monthly branded searches for Nutramax worldwide rose 20.8% over 11 measured months, from 2.4K to 2.9K in August 2026.
Estimated monthly branded searches for PetHonesty worldwide fell 18.5% over 11 measured months, from 8.1K to 6.6K in August 2026.
Estimated monthly branded searches for VetIQ worldwide fell 17.2% over 11 measured months, from 2.9K to 2.4K in August 2026.
How is Zesty Paws measured?
Brandwave collects information about searches that people make online using Zesty Paws’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- zesty paws
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Is Zesty Paws your brand?
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