Brandwave

How popular isYamaha Pianos in search?

In September 2026, there were an estimated 90.5K branded searches for Yamaha Pianos worldwide which is down 17.7% over the last 12 months. Yamaha Pianos holds 18% estimated Share of Search among keyboards and synths worldwide and is ranked 4th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Moog26.9%
  2. Arturia18%
  3. Korg18%
  4. Yamaha Pianos18%
  5. Novation14.7%
  6. Roland4.4%
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Where does Yamaha Pianos compete?

Yamaha Pianos is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Keyboards and synths4th of 618%Shown below
Digital piano and keyboard brands2nd of 444.1%Show ranking
Piano bench brands1st of 644.5%Show ranking

Which keyboards and synths compete with Yamaha Pianos?

Yamaha Pianos against keyboards and synths worldwide, by month

Share of Search by month for Moog, Arturia, Korg, Yamaha Pianos, Novation, Roland. The figures are in the table below the chart.

View monthly share of search table
MonthMoogArturiaKorgYamaha PianosNovationRoland
Oct 202521.3%21.3%17.5%21.3%14.3%4.3%
Nov 202518.6%27.9%18.6%18.6%12.5%3.8%
Dec 202516.7%24.9%20.3%20.3%13.7%4.1%
Jan 202620.5%20.5%20.5%20.5%13.8%4.1%
Feb 202619.1%23.2%19.1%19.1%15.6%3.8%
Mar 202622.3%22.3%18.4%18.4%15%3.7%
Apr 202622.3%22.3%18.4%18.4%15%3.7%
May 202623.2%19.1%19.1%19.1%15.6%3.8%
Jun 202620.7%20.7%16.9%20.7%16.9%4.1%
Jul 202619.9%19.9%19.9%19.9%16.3%4%
Aug 202622.7%18.7%22.7%18.7%12.5%4.6%
Sep 202626.9%18%18%18%14.7%4.4%

  1. 1.Moog

    26.9%

    Moved from 2nd to 1st. 135K estimated branded searches, +22.7% vs prior month. Share +4.1 points.

  2. 2.Arturia

    18%

    Moved from 3rd to 2nd. 90.5K estimated branded searches, 0% vs prior month. Share -0.7 points.

  3. 3.Korg

    18%

    Moved from 1st to 3rd. 90.5K estimated branded searches, -17.7% vs prior month. Share -4.7 points.

  4. 4.Yamaha Pianos

    18%

    Held 4th. 90.5K estimated branded searches, 0% vs prior month. Share -0.7 points.

  5. 5.Novation

    14.7%

    Held 5th. 74K estimated branded searches, +22.3% vs prior month. Share +2.2 points.

  6. 6.Roland

    4.4%

    Held 6th. 22.2K estimated branded searches, 0% vs prior month. Share -0.2 points.

Compare search popularity between Yamaha Pianos and its closest rivals

Every comparison with Yamaha Pianos

How has branded search demand for Yamaha Pianos changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Yamaha Pianos worldwide fell from 110K to 90.5K.
  • Across the 12 months ending September 2026, Yamaha Pianos’ estimated Share of Search among keyboards and synths worldwide decreased from 21.3% to 18%.
  • Across the 12 months ending September 2026, Yamaha Pianos fell from 3rd to 4th among keyboards and synths worldwide.

How did search popularity change for keyboards and synths worldwide in September 2026?

  1. In September 2026, Moog overtook Korg to become the leader among keyboards and synths worldwide, with 26.9% estimated Share of Search.

  2. In September 2026, Novation gained estimated Share of Search among keyboards and synths worldwide, from 12.5% to 14.7%.

  3. In September 2026, Korg lost estimated Share of Search among keyboards and synths worldwide, from 22.7% to 18%.

  4. In September 2026, Arturia lost estimated Share of Search among keyboards and synths worldwide, from 18.7% to 18%.

  5. In September 2026, Yamaha Pianos lost estimated Share of Search among keyboards and synths worldwide, from 18.7% to 18%.

How is Yamaha Pianos measured?

Brandwave collects information about searches that people make online using Yamaha Pianos’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • yamaha pianos

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