How popular isXoom in search?
In September 2026, there were an estimated 246K branded searches for Xoom worldwide which is down 18.3% over the last 12 months. Xoom holds 1.7% estimated Share of Search among send money brands worldwide and is ranked 5th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
Western Union62.6%MoneyGram24.3%
Remitly8.4%
Wise3.1%
Xoom1.7%
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Which send money brands compete with Xoom?
Share of Search by month for Western Union, MoneyGram, Remitly, Wise, Xoom. The figures are in the table below the chart.
View monthly share of search table
| Month | Western Union | MoneyGram | Remitly | Wise | Xoom |
|---|---|---|---|---|---|
| Oct 2025 | 62% | 24.8% | 8.3% | 2.9% | 2% |
| Nov 2025 | 62.5% | 24.6% | 8.3% | 2.9% | 1.7% |
| Dec 2025 | 63.6% | 25.2% | 7% | 2.5% | 1.7% |
| Jan 2026 | 63.9% | 25% | 7% | 2.6% | 1.4% |
| Feb 2026 | 64.9% | 25.4% | 5.9% | 2.4% | 1.4% |
| Mar 2026 | 63.6% | 25.2% | 7% | 2.5% | 1.7% |
| Apr 2026 | 67.1% | 21.5% | 7.4% | 2.6% | 1.5% |
| May 2026 | 67.1% | 21.5% | 7.4% | 2.6% | 1.5% |
| Jun 2026 | 63.6% | 24.7% | 7% | 3% | 1.7% |
| Jul 2026 | 67.9% | 21.7% | 6.1% | 2.7% | 1.5% |
| Aug 2026 | 64.1% | 24.8% | 7% | 2.7% | 1.4% |
| Sep 2026 | 62.6% | 24.3% | 8.4% | 3.1% | 1.7% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 62.6% | 9.1M | -17.7% | -1.5 points | |
| 2, held 2nd | 24.3% | 3.6M | -17.2% | -0.4 points | |
| 3, held 3rd | 8.4% | 1.2M | 0% | +1.3 points | |
| 4, held 4th | 3.1% | 446K | -5.6% | +0.3 points | |
| 5, held 5th | 1.7% | 246K | 0% | +0.3 points |
62.6%
Held 1st. 9.1M estimated branded searches, -17.7% vs prior month. Share -1.5 points.
24.3%
Held 2nd. 3.6M estimated branded searches, -17.2% vs prior month. Share -0.4 points.
3.
Remitly8.4%
Held 3rd. 1.2M estimated branded searches, 0% vs prior month. Share +1.3 points.
4.
Wise3.1%
Held 4th. 446K estimated branded searches, -5.6% vs prior month. Share +0.3 points.
5.
Xoom1.7%
Held 5th. 246K estimated branded searches, 0% vs prior month. Share +0.3 points.
Compare search popularity between Xoom and its closest rivals
Every comparison with Xoom
5 comparisons
How has branded search demand for Xoom changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Xoom worldwide fell from 301K to 246K.
- Across the 12 months ending September 2026, Xoom’s estimated Share of Search among send money brands worldwide held steady, from 2% to 1.7%.
How did search popularity change for send money brands worldwide in September 2026?
3 changes

In September 2026, Remitly gained estimated Share of Search among send money brands worldwide, from 7% to 8.4%.

In September 2026, Western Union lost estimated Share of Search among send money brands worldwide, from 64.1% to 62.6%.

Estimated monthly branded searches for Xoom worldwide fell 18.3% over 12 measured months, from 301K to 246K in September 2026.
Where does Xoom compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Send money brands | 5th of 5 | 1.7% | Shown above |
| Remittance services | 5th of 6 | 1.7% | Show ranking |
How is Xoom measured?
Brandwave collects information about searches that people make online using Xoom’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- xoom
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Is Xoom your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.