How popular isWondery in search?
In August 2026, there were an estimated 6.6K branded searches for Wondery worldwide which is down 70.3% over the last 11 months. Wondery holds 52.5% estimated Share of Search among podcast marketing agencies worldwide and is ranked 1st of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
- Wondery52.5%
Lower Street43.2%
Audio Up3.8%
Pacific Content0.4%- Sonic Influencer Marketing0.08%
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Which podcast marketing agencies compete with Wondery?
Share of Search by month for Wondery, Lower Street, Audio Up. The figures are in the table below the chart.
View monthly share of search table
| Month | Wondery | Lower Street | Audio Up | Pacific Content | Sonic Influencer Marketing |
|---|---|---|---|---|---|
| Oct 2025 | 77.2% | 18.9% | 3.5% | 0.38% | 0.03% |
| Nov 2025 | 73.2% | 21.8% | 4.4% | 0.54% | 0.05% |
| Dec 2025 | 72.9% | 21.8% | 4.9% | 0.34% | 0.05% |
| Jan 2026 | 73.2% | 21.9% | 4.3% | 0.54% | 0.05% |
| Feb 2026 | 64.7% | 28.9% | 5.7% | 0.59% | 0.07% |
| Mar 2026 | 56.3% | 38.1% | 5% | 0.51% | 0.06% |
| Apr 2026 | 65.2% | 29.4% | 4.7% | 0.59% | 0.11% |
| May 2026 | 60.6% | 33.3% | 5.4% | 0.67% | 0.12% |
| Jun 2026 | 55.9% | 37.4% | 6.1% | 0.48% | 0.07% |
| Jul 2026 | 57.1% | 38.2% | 4.2% | 0.49% | 0.07% |
| Aug 2026 | 52.5% | 43.2% | 3.8% | 0.4% | 0.08% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 52.5% | 6.6K | -18.5% | -4.5 points | |
| 2, held 2nd | 43.2% | 5.4K | 0% | +5 points | |
| 3, held 3rd | 3.8% | 480 | -18.6% | -0.3 points | |
| 4, held 4th | 0.4% | 50 | -28.6% | -0.1 points | |
| 5, held 5th | 0.08% | 10 | 0% | 0 points |
1.Wondery
52.5%
Held 1st. 6.6K estimated branded searches, -18.5% vs prior month. Share -4.5 points.
43.2%
Held 2nd. 5.4K estimated branded searches, 0% vs prior month. Share +5 points.
3.
Audio Up3.8%
Held 3rd. 480 estimated branded searches, -18.6% vs prior month. Share -0.3 points.
0.4%
Held 4th. 50 estimated branded searches, -28.6% vs prior month. Share -0.1 points.
0.08%
Held 5th. 10 estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between Wondery and its closest rivals
How has branded search demand for Wondery changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Wondery worldwide fell from 22.2K to 6.6K.
- Across the 11 months ending August 2026, Wondery’s estimated Share of Search among podcast marketing agencies worldwide decreased from 77.2% to 52.5%.
How did search popularity change for podcast marketing agencies worldwide in August 2026?
4 changes

In August 2026, Lower Street gained estimated Share of Search among podcast marketing agencies worldwide, from 38.2% to 43.2%.
In August 2026, Wondery lost estimated Share of Search among podcast marketing agencies worldwide, from 57.1% to 52.5%.

Estimated monthly branded searches for Pacific Content worldwide fell 54.5% over 11 measured months, from 110 to 50 in August 2026.

Estimated monthly branded searches for Audio Up worldwide fell 52% over 11 measured months, from 1K to 480 in August 2026.
How is Wondery measured?
Brandwave collects information about searches that people make online using Wondery’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- wondery
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Is Wondery your brand?
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