Brandwave

How popular isWalnut in search?

In September 2026, there were an estimated 330 branded searches for Walnut worldwide which is down 47.6% over the last 12 months. Walnut holds <0.01% estimated Share of Search among bedside Table brands worldwide and is ranked 6th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. IKEA96.2%
  2. Smart3.2%
  3. Skinny0.43%
  4. Blue0.15%
  5. Habitat0.01%
  6. Walnut<0.01%
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Which bedside Table brands compete with Walnut?

Walnut against bedside Table brands worldwide, by month

Share of Search by month for IKEA, Smart, Walnut. The figures are in the table below the chart.

View monthly share of search table
MonthIKEASmartSkinnyBlueHabitatWalnut
Oct 202596.1%3.2%0.52%0.19%0.01%<0.01%
Nov 202596.1%3.2%0.52%0.22%0.01%<0.01%
Dec 202596.1%3.2%0.52%0.23%0.01%<0.01%
Jan 202696%3.2%0.64%0.23%0.01%<0.01%
Feb 202695.4%3.8%0.52%0.23%0.02%<0.01%
Mar 202695.3%3.8%0.63%0.23%0.02%<0.01%
Apr 202695.4%3.8%0.52%0.19%0.02%<0.01%
May 202695.3%3.8%0.63%0.19%0.01%<0.01%
Jun 202695.4%3.8%0.52%0.19%0.01%<0.01%
Jul 202696.1%3.2%0.52%0.22%0.01%<0.01%
Aug 202696.2%3.2%0.43%0.19%0.01%<0.01%
Sep 202696.2%3.2%0.43%0.15%0.01%<0.01%
  1. 1.IKEA

    96.2%

    Held 1st. 55.6M estimated branded searches, 0% vs prior month. Share 0 points.

  2. 2.Smart

    3.2%

    Held 2nd. 1.8M estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Skinny

    0.43%

    Held 3rd. 246K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Blue

    0.15%

    Held 4th. 88.8K estimated branded searches, -18.2% vs prior month. Share 0 points.

  5. 5.Habitat

    0.01%

    Held 5th. 8.1K estimated branded searches, 0% vs prior month. Share 0 points.

  6. 6.Walnut

    <0.01%

    Held 6th. 330 estimated branded searches, +6.5% vs prior month. Share 0 points.

Compare search popularity between Walnut and its closest rivals

How has branded search demand for Walnut changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Walnut worldwide fell from 630 to 330.
  • Across the 12 months ending September 2026, Walnut’s estimated Share of Search among bedside Table brands worldwide held steady at <0.01%.

How did search popularity change for bedside Table brands worldwide in September 2026?

  1. IKEA’s estimated Share of Search among bedside Table brands worldwide has gained ground for 3 months in a row, from 95.4% to 96.2% in September 2026.

  2. Estimated monthly branded searches for Walnut worldwide fell 47.6% over 12 measured months, from 630 to 330 in September 2026.

  3. Estimated monthly branded searches for Skinny worldwide fell 18.3% over 12 measured months, from 301K to 246K in September 2026.

  4. Estimated monthly branded searches for Blue worldwide fell 18.2% over 12 measured months, from 109K to 88.8K in September 2026.

Where does Walnut compete?

Walnut is ranked in 12 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Medicine Cabinet brands6th of 6<0.01%Show ranking
Side Table brands6th of 6<0.01%Show ranking
Bedside Table brands6th of 6<0.01%Shown above
Dining Table brands5th of 5<0.01%Show ranking
Bathroom Vanity brands4th of 4<0.01%Show ranking
Media Console brands3rd of 3<0.01%Show ranking
Trestle Table brands4th of 5<0.01%Show ranking
Magnetic Knife Holder brands4th of 4<0.01%Show ranking
Parquet Flooring brands7th of 70.01%Show ranking
File Cabinet brands3rd of 30.03%Show ranking
Scouring Pads brands4th of 40.06%Show ranking
Interactive demo platforms4th of 51.7%Show ranking

How is Walnut measured?

Brandwave collects information about searches that people make online using Walnut’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

3 branded search terms

  • walnut demo
  • walnut interactive demo
  • walnut io

Do you work for Walnut? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is Walnut your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.