Brandwave

Vileda vs Walnut:Which is searched more?

In September 2026, Vileda had more branded searches than Walnut among scouring Pads brands worldwide. Vileda was estimated to have 201K branded searches compared to Walnut’s 330, and held a 37.5% Share of Search versus Walnut’s 0.06%. These are worldwide searches for English-language branded terms.

Share of Search among scouring Pads brands worldwide in September 2026Which is more popular in search, Vileda or Walnut?
Vileda37.5%201K searches
vs
Walnut0.06%330 searches

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Which is more popular in search, Vileda or Walnut?

Compare the scouring pads brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Vileda and Walnut among scouring Pads brands worldwide, by month

Share of Search by month for Vileda, Walnut. The figures are in the table below the chart.

View monthly share of search table
MonthScotchViledaBlueWalnut
Oct 202549.2%32.9%17.8%0.1%
Nov 202547.7%31.9%20.3%0.09%
Dec 202552.4%28.6%18.8%0.06%
Jan 202657.4%25.6%16.9%0.06%
Feb 202644.2%36.1%19.5%0.1%
Mar 202644.2%36.1%19.5%0.11%
Apr 202648.8%32.8%18.3%0.1%
May 202649.2%33%17.8%0.09%
Jun 202649.2%33%17.8%0.07%
Jul 202647.6%31.9%20.4%0.06%
Aug 202647.3%31.7%20.9%0.06%
Sep 202645.9%37.5%16.6%0.06%

How has the Vileda and Walnut comparison changed over the last 12 months?

  • Vileda was ahead of Walnut in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Vileda’s estimated Share of Search among scouring Pads brands worldwide moved from 32.9% to 37.5%, and its estimated monthly branded searches held steady at 201K.
  • Across the 12 months ending September 2026, Walnut’s estimated Share of Search among scouring Pads brands worldwide moved from 0.1% to 0.06%, and its estimated monthly branded searches moved from 630 to 330.

How did search popularity change for scouring Pads brands worldwide in September 2026?

  1. In September 2026, Vileda gained estimated Share of Search among scouring Pads brands worldwide, from 31.7% to 37.5%.

  2. Estimated monthly branded searches for Walnut worldwide fell 47.6% over 12 measured months, from 630 to 330 in September 2026.

Other head-to-heads among scouring Pads brands

How each brand is measured

Brandwave collects information about searches that people make online using Vileda’s and Walnut’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Vileda

1 branded search term

  • vileda

Walnut

3 branded search terms

  • walnut demo
  • walnut interactive demo
  • walnut io

How the Brand Demand Index is measured

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