Brandwave

How popular isUber in search?

In August 2026, there were an estimated 590 branded searches for Uber worldwide which is down 41% over the last 11 months. Uber holds 0.03% estimated Share of Search among ride hailing apps worldwide and is ranked 5th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Lyft54.6%
  2. DiDi36.7%
  3. Ola6%
  4. Grab2.7%
  5. Uber0.03%
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Which ride hailing apps compete with Uber?

Uber against ride hailing apps worldwide, by month

Share of Search by month for Lyft, DiDi, Ola, Grab, Uber. The figures are in the table below the chart.

View monthly share of search table
MonthLyftDiDiOlaGrabUber
Oct 202544.4%44.4%8.9%2.2%0.05%
Nov 202545.5%37.2%11.1%6.1%0.07%
Dec 202541.8%41.8%12.5%3.8%0.06%
Jan 202642.4%42.4%10.4%4.7%0.08%
Feb 202648.6%39.8%8%3.6%0.06%
Mar 202653.5%36%7.2%3.2%0.04%
Apr 202653.5%36%7.2%3.2%0.04%
May 202658.8%32.3%6.5%2.4%0.02%
Jun 202653.8%36.2%5.9%4%0.03%
Jul 202649.4%40.4%6.6%3.6%0.04%
Aug 202654.6%36.7%6%2.7%0.03%
Sep 2026—————

  1. 1.Lyft

    54.6%

    Held 1st. 1M estimated branded searches, +21.5% vs prior month. Share +5.2 points.

  2. 2.DiDi

    36.7%

    Held 2nd. 673K estimated branded searches, 0% vs prior month. Share -3.7 points.

  3. 3.Ola

    6%

    Held 3rd. 110K estimated branded searches, 0% vs prior month. Share -0.6 points.

  4. 4.Grab

    2.7%

    Held 4th. 49.5K estimated branded searches, -18.2% vs prior month. Share -0.9 points.

  5. 5.Uber

    0.03%

    Held 5th. 590 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Uber and its closest rivals

How has branded search demand for Uber changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Uber worldwide fell from 1K to 590.
  • Across the 11 months ending August 2026, Uber’s estimated Share of Search among ride hailing apps worldwide held steady, from 0.05% to 0.03%.

How did search popularity change for ride hailing apps worldwide in August 2026?

  1. In August 2026, Lyft gained estimated Share of Search among ride hailing apps worldwide, from 49.4% to 54.6%.

  2. In August 2026, DiDi lost estimated Share of Search among ride hailing apps worldwide, from 40.4% to 36.7%.

  3. In August 2026, Grab lost estimated Share of Search among ride hailing apps worldwide, from 3.6% to 2.7%.

  4. In August 2026, Ola lost estimated Share of Search among ride hailing apps worldwide, from 6.6% to 6%.

  5. Estimated monthly branded searches for Uber worldwide fell 41% over 11 measured months, from 1K to 590 in August 2026.

Where does Uber compete?

Uber is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Ride hailing platforms7th of 70.02%Show ranking
Ride hailing apps5th of 50.03%Shown above

How is Uber measured?

Brandwave collects information about searches that people make online using Uber’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • nz uber

How the Brand Demand Index is measured

Who owns Uber?

Uber is owned by Uber. Brandwave also tracks Uber Eats, owned by the same company, worldwide.

Do you work for Uber? To request corrections or removal please contact us via our support page and we will be happy to assist.

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