How popular isTWSBI in search?
In September 2026, people searched for TWSBI by name about 22,200 times worldwide, a 50% increase from the previous year. These searches made up 3.5% of all global fountain pen brand searches, placing TWSBI sixth out of eight brands. These are worldwide searches for English-language branded terms.
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Which fountain pen brands compete with TWSBI?
Share of searches by month for Parker, Pilot, Kaweco, Lamy, Montblanc, TWSBI. The figures are in the table below the chart.
View monthly share of searches table
| Month | Parker | Pilot | Kaweco | Lamy | Montblanc | TWSBI | Sailor | Platinum |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 42.2% | 29.7% | 8.5% | 10.4% | 3.8% | 3.1% | 1.7% | 0.5% |
| Nov 2025 | 40.8% | 29% | 10% | 10% | 4.5% | 3.7% | 1.3% | 0.59% |
| Dec 2025 | 42.4% | 27.9% | 8.5% | 10.4% | 5.7% | 3.1% | 1.4% | 0.5% |
| Jan 2026 | 39.6% | 29.3% | 9.8% | 9.8% | 5.3% | 3.6% | 2% | 0.71% |
| Feb 2026 | 41% | 30.2% | 8.3% | 10.1% | 4.5% | 3.7% | 1.7% | 0.59% |
| Mar 2026 | 41% | 28.8% | 10.1% | 10.1% | 3.7% | 3.7% | 2% | 0.59% |
| Apr 2026 | 36.7% | 33.9% | 9% | 9% | 4.9% | 4% | 1.8% | 0.65% |
| May 2026 | 36.6% | 33.7% | 9% | 9% | 4.9% | 4% | 2.2% | 0.64% |
| Jun 2026 | 44.1% | 30.1% | 7.3% | 8.9% | 4% | 3.2% | 1.8% | 0.64% |
| Jul 2026 | 43.6% | 29.8% | 7.2% | 10.7% | 3.2% | 3.2% | 1.8% | 0.51% |
| Aug 2026 | 41.3% | 30.4% | 8.3% | 10.2% | 3.7% | 3.7% | 1.7% | 0.6% |
| Sep 2026 | 47.5% | 27.3% | 7.8% | 7.8% | 3.5% | 3.5% | 1.9% | 0.57% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 47.5% | 301K | +22.4% | +6.2 points | |
| 2, held 2nd | 27.3% | 173K | -4.5% | -3.1 points | |
| 3, moved from 4th to 3rd | 7.8% | 49.5K | 0% | -0.5 pointsmoved from 4th to 3rd | |
| 4, moved from 3rd to 4th | 7.8% | 49.5K | -18.2% | -2.3 pointsmoved from 3rd to 4th | |
| 5, held 5th | 3.5% | 22.2K | 0% | -0.2 points | |
| 6, held 6th | 3.5% | 22.2K | 0% | -0.2 points | |
| 7, held 7th | 1.9% | 12.1K | +22.2% | +0.2 points | |
| 8, held 8th | 0.57% | 3.6K | 0% | 0 points |
1.
Parker47.5%
Held 1st. 301K estimated branded searches, +22.4% vs prior month. Share +6.2 points.
2.
Pilot27.3%
Held 2nd. 173K estimated branded searches, -4.5% vs prior month. Share -3.1 points.
3.
Kaweco7.8%
Moved from 4th to 3rd. 49.5K estimated branded searches, 0% vs prior month. Share -0.5 points.
4.
Lamy7.8%
Moved from 3rd to 4th. 49.5K estimated branded searches, -18.2% vs prior month. Share -2.3 points.
3.5%
Held 5th. 22.2K estimated branded searches, 0% vs prior month. Share -0.2 points.
6.TWSBI
3.5%
Held 6th. 22.2K estimated branded searches, 0% vs prior month. Share -0.2 points.
7.
Sailor1.9%
Held 7th. 12.1K estimated branded searches, +22.2% vs prior month. Share +0.2 points.
8.
Platinum0.57%
Held 8th. 3.6K estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between TWSBI and its closest rivals
Every comparison with TWSBI
7 comparisons
How has branded search demand for TWSBI changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for TWSBI worldwide rose from 14.8K to 22.2K.
- Across the 12 months ending September 2026, TWSBI’s share of searches among fountain pen brands worldwide held steady, from 3.1% to 3.5%.
How did search popularity change for fountain pen brands worldwide in September 2026?
6 changes
In September 2026, Parker gained share of searches among fountain pen brands worldwide, from 41.3% to 47.5%.
In September 2026, Pilot lost share of searches among fountain pen brands worldwide, from 30.4% to 27.3%.
In September 2026, Lamy lost share of searches among fountain pen brands worldwide, from 10.2% to 7.8%.
In September 2026, Kaweco rose from 4th to 3rd among fountain pen brands worldwide.
Estimated monthly branded searches for Platinum worldwide rose 50% over 12 measured months, from 2.4K to 3.6K in September 2026.
Estimated monthly branded searches for TWSBI worldwide rose 50% over 12 measured months, from 14.8K to 22.2K in September 2026.
How are TWSBI’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using TWSBI’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
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Is TWSBI your brand?
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