Brandwave

How popular isTrustpilot in search?

In August 2026, there were an estimated 2.7M branded searches for Trustpilot worldwide which held steady over the last 11 months. Trustpilot holds 97.4% estimated Share of Search among reviews management platforms worldwide and is ranked 1st of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Trustpilot97.4%
  2. Birdeye1.8%
  3. Yotpo0.7%
  4. ReviewTrackers0.07%
  5. Podium0.03%
  6. Grade.us—
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Which reviews management platforms compete with Trustpilot?

Trustpilot against reviews management platforms worldwide, by month

Share of Search by month for Trustpilot. The figures are in the table below the chart.

View monthly share of search table
MonthTrustpilotBirdeyeYotpoReviewTrackersPodiumGrade.us
Oct 202596.7%2.1%1%0.1%0.03%—
Nov 202597.4%1.8%0.7%0.07%0.03%—
Dec 202597.3%1.8%0.84%0.09%0.03%—
Jan 202697.4%1.8%0.69%0.07%0.03%—
Feb 202696.9%2.1%0.84%0.08%0.03%—
Mar 202694.4%4.7%0.83%0.08%0.04%—
Apr 202697%1.8%1.1%0.08%0.03%—
May 202696.9%2.2%0.83%0.07%0.03%—
Jun 202697.3%1.8%0.85%0.07%0.03%—
Jul 202697.3%1.8%0.86%0.07%0.03%—
Aug 202697.4%1.8%0.7%0.07%0.03%—
Sep 2026——————

  1. 1.Trustpilot

    97.4%

    Held 1st. 2.7M estimated branded searches, 0% vs prior month. Share +0.2 points.

  2. 2.Birdeye

    1.8%

    Held 2nd. 49.6K estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Yotpo

    0.7%

    Held 3rd. 19.8K estimated branded searches, -18.1% vs prior month. Share -0.2 points.

  4. 4.ReviewTrackers

    0.07%

    Held 4th. 1.9K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Podium

    0.03%

    Held 5th. 750 estimated branded searches, 0% vs prior month. Share 0 points.

  6. —.Grade.us

    —

    Not measured this month. — estimated branded searches, — vs prior month. Share —.

Compare search popularity between Trustpilot and its closest rivals

How has branded search demand for Trustpilot changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Trustpilot worldwide held steady at 2.7M.
  • Across the 11 months ending August 2026, Trustpilot’s estimated Share of Search among reviews management platforms worldwide increased from 96.7% to 97.4%.
  • Across the 11 months ending August 2026, Trustpilot’s estimated Share of Search among reviews management platforms worldwide peaked at 97.4% in January 2026 and was lowest at 94.4% in March 2026.

How did search popularity change for reviews management platforms worldwide in August 2026?

  1. Estimated monthly branded searches for ReviewTrackers worldwide fell 34.5% over 11 measured months, from 2.9K to 1.9K in August 2026.

  2. Estimated monthly branded searches for Yotpo worldwide fell 33.2% over 11 measured months, from 29.6K to 19.8K in August 2026.

  3. Estimated monthly branded searches for Podium worldwide fell 21.1% over 11 measured months, from 950 to 750 in August 2026.

  4. Estimated monthly branded searches for Birdeye worldwide fell 18.2% over 11 measured months, from 60.6K to 49.6K in August 2026.

Where does Trustpilot compete?

Trustpilot is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Review platforms2nd of 527.1%Show ranking
Reviews management platforms1st of 697.4%Shown above
Review collection platforms1st of 597.9%Show ranking

How is Trustpilot measured?

Brandwave collects information about searches that people make online using Trustpilot’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • trustpilot

Do you work for Trustpilot? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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