Brandwave

How popular isTroy-Bilt in search?

In September 2026, there were an estimated 27.1K branded searches for Troy-Bilt worldwide which is up 22.1% over the last 12 months. Troy-Bilt holds 1.2% estimated Share of Search among lawn tractor brands worldwide and is ranked 4th of 4 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Husqvarna43%
  2. John Deere43%
  3. Craftsman12.9%
  4. Troy-Bilt1.2%
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Where does Troy-Bilt compete?

Troy-Bilt is ranked in six competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Lawn tractor brands4th of 41.2%Shown below
Walk behind mower brands5th of 51.2%Show ranking
Edger brands3rd of 51.3%Show ranking
Snow blower brands5th of 61.3%Show ranking
Rear tine tiller brands3rd of 32%Show ranking
Log splitters1st of 557.7%Show ranking

Which lawn tractor brands compete with Troy-Bilt?

Troy-Bilt against lawn tractor brands worldwide, by month

Share of Search by month for Husqvarna, John Deere, Craftsman, Troy-Bilt. The figures are in the table below the chart.

View monthly share of search table
MonthHusqvarnaJohn DeereCraftsmanTroy-Bilt
Oct 202549%40.2%9.9%0.89%
Nov 202544.1%44.1%10.8%0.98%
Dec 202538.5%46.8%14.1%0.69%
Jan 202643%43%13%0.96%
Feb 202641.9%41.9%15.4%0.76%
Mar 202645.1%37%16.6%1.2%
Apr 202651.6%34.4%12.7%1.4%
May 202651.6%34.4%12.7%1.4%
Jun 202646.4%38%14%1.5%
Jul 202641.6%41.6%15.3%1.4%
Aug 202641.6%41.6%15.3%1.4%
Sep 202643%43%12.9%1.2%
  1. Held 1st. 1M estimated branded searches, 0% vs prior month. Share +1.3 points.

  2. Held 2nd. 1M estimated branded searches, 0% vs prior month. Share +1.3 points.

  3. 3.Craftsman

    12.9%

    Held 3rd. 301K estimated branded searches, -18.2% vs prior month. Share -2.4 points.

  4. 4.Troy-Bilt

    1.2%

    Held 4th. 27.1K estimated branded searches, -18.1% vs prior month. Share -0.2 points.

Compare search popularity between Troy-Bilt and its closest rivals

How has branded search demand for Troy-Bilt changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Troy-Bilt worldwide rose from 22.2K to 27.1K.
  • Across the 12 months ending September 2026, Troy-Bilt’s estimated Share of Search among lawn tractor brands worldwide held steady, from 0.89% to 1.2%.

How did search popularity change for lawn tractor brands worldwide in September 2026?

  1. In September 2026, Husqvarna gained estimated Share of Search among lawn tractor brands worldwide, from 41.6% to 43%.

  2. In September 2026, John Deere gained estimated Share of Search among lawn tractor brands worldwide, from 41.6% to 43%.

  3. In September 2026, Craftsman lost estimated Share of Search among lawn tractor brands worldwide, from 15.3% to 12.9%.

  4. Estimated monthly branded searches for Troy-Bilt worldwide rose 22.1% over 12 measured months, from 22.2K to 27.1K in September 2026.

How is Troy-Bilt measured?

Brandwave collects information about searches that people make online using Troy-Bilt’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • troybilt

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How the Brand Demand Index is measured

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Is Troy-Bilt your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.