Brandwave

How popular isTransferNow?

In September 2026, people searched for TransferNow by name about 823,000 times worldwide, about the same as the previous year. These searches made up 4.7% of all global file transfer service searches, placing TransferNow fourth out of seven services. When we asked both ChatGPT and Google AI Overviews about file transfer services, TransferNow appeared in four of the five answers and was the second most recommended of the seven.

Search and AI answers in September 2026

TransferNow is the fourth most searched of 7 competitors and the second most recommended in AI answers.

  1. WeTransferShare of searches 77.2%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  2. SwissTransferShare of searches 12.7%Mentioned in 2 of 5 AI answersPlace in AI recommendations 3rd
  3. Send AnywhereShare of searches 4.7%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  4. TransferNowShare of searches 4.7%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
  5. FilemailShare of searches 0.42%Mentioned in 0 of 5 AI answersPlace in AI recommendations –

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Top file transfer services in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, TransferNow was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. TransferNow is the second most recommended of the seven.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. WeTransfer1st
  2. TransferNow2nd
  3. SwissTransfer3rd
  4. Smash4th
  5. MASV5th
  6. Send Anywhere–
  7. Filemail–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • WeTransfer5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • TransferNow4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Smash3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • SwissTransfer2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • MASV2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Send Anywhere0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Filemail0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about file transfer services

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.

Which file transfer services compete with TransferNow?

TransferNow against file transfer services worldwide, by month

Share of searches by month for WeTransfer, SwissTransfer, Send Anywhere, TransferNow. The figures are in the table below the chart.

View monthly share of searches table
MonthWeTransferSwissTransferSend AnywhereTransferNowFilemailSmashMASV
Oct 202582.6%9.1%3.4%4.1%0.55%0.2%0.06%
Nov 202582.8%9.1%3.4%4.1%0.45%0.17%0.05%
Dec 202581.3%9%4%4.9%0.54%0.2%0.06%
Jan 202681.4%9%4%4.9%0.44%0.2%0.06%
Feb 202679.8%10.7%3.9%4.8%0.43%0.19%0.06%
Mar 202682.2%9.1%4.1%4.1%0.37%0.2%0.06%
Apr 202679.1%10.6%4.8%4.8%0.43%0.19%0.07%
May 202679.8%10.7%3.9%4.8%0.43%0.19%0.06%
Jun 202677.9%12.8%3.9%4.7%0.42%0.23%0.06%
Jul 202679.2%10.7%4.8%4.8%0.35%0.19%0.06%
Aug 202677.4%10.5%5.7%5.7%0.42%0.19%0.07%
Sep 202677.2%12.7%4.7%4.7%0.42%0.23%0.06%

  1. 1.WeTransfer

    77.2%

    Held 1st. 13.6M estimated branded searches, +22.5% vs prior month. Share -0.2 points.

  2. 2.SwissTransfer

    12.7%

    Held 2nd. 2.2M estimated branded searches, +49.3% vs prior month. Share +2.3 points.

  3. 3.Send Anywhere

    4.7%

    Held 3rd. 823K estimated branded searches, 0% vs prior month. Share -1.1 points.

  4. 4.TransferNow

    4.7%

    Held 4th. 823K estimated branded searches, 0% vs prior month. Share -1.1 points.

  5. 5.Filemail

    0.42%

    Held 5th. 74K estimated branded searches, +22.3% vs prior month. Share 0 points.

  6. 6.Smash

    0.23%

    Held 6th. 40.5K estimated branded searches, +49.4% vs prior month. Share 0 points.

  7. 7.MASV

    0.06%

    Held 7th. 9.9K estimated branded searches, 0% vs prior month. Share 0 points.

Compare popularity between TransferNow and its closest rivals

Every comparison with TransferNow

6 comparisons

How has branded search demand for TransferNow changed worldwide over the last 12 months?

4 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for TransferNow worldwide held steady at 823K.
  • Across the 12 months ending September 2026, TransferNow’s share of searches among file transfer services worldwide increased from 4.1% to 4.7%.
  • Across the 12 months ending September 2026, TransferNow’s share of searches among file transfer services worldwide peaked at 5.7% in August 2026 and was lowest at 4.1% in March 2026.
  • Across the 12 months ending September 2026, TransferNow fell from 3rd to 4th among file transfer services worldwide.

How did search popularity change for file transfer services worldwide in September 2026?

6 changes

  1. In September 2026, SwissTransfer gained share of searches among file transfer services worldwide, from 10.5% to 12.7%.

  2. In September 2026, Send Anywhere lost share of searches among file transfer services worldwide, from 5.7% to 4.7%.

  3. In September 2026, TransferNow lost share of searches among file transfer services worldwide, from 5.7% to 4.7%.

  4. Estimated monthly branded searches for Filemail worldwide fell 32.7% over 12 measured months, from 110K to 74K in September 2026.

  5. Estimated monthly branded searches for MASV worldwide fell 18.2% over 12 measured months, from 12.1K to 9.9K in September 2026.

  6. Estimated monthly branded searches for WeTransfer worldwide fell 18.1% over 12 measured months, from 16.6M to 13.6M in September 2026.

How are TransferNow’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using TransferNow’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • transfernow

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How the Brand Demand Index is measured

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