Brandwave

MASV vs TransferNow:Which is more popular?

In September 2026, TransferNow had more branded searches than MASV among file transfer services worldwide. TransferNow had about 823,000 branded searches, while MASV had 9,900. TransferNow made up 4.7% of all file transfer service searches we track, and MASV accounted for 0.06%. When we asked ChatGPT and Google AI Overviews about file transfer services, TransferNow appeared in four of the five answers and MASV in two. TransferNow was mentioned before MASV in four out of five answers.

Among file transfer services worldwide in September 2026

Who do people search for more?

TransferNow, about 83 searches for every 1 for MASV

TransferNow 823K searchesMASV 9.9K searches

Who does AI mention more?

TransferNow, mentioned in 4 of 5 answers, MASV in 2

TransferNow in 4 of 5MASV in 2 of 5

Who does AI recommend more?

TransferNow, named ahead of MASV in 4 of 5 answers

TransferNow first in 4MASV first in 1

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Top file transfer services in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, TransferNow was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. MASV was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. TransferNow was listed before MASV in four out of five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. WeTransfer1st
  2. TransferNow2nd
  3. SwissTransfer3rd
  4. Smash4th
  5. MASV5th
  6. Send Anywhere–
  7. Filemail–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • WeTransfer5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • TransferNow4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Smash3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • SwissTransfer2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • MASV2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Send Anywhere0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Filemail0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about file transfer services

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.

Is MASV or TransferNow more popular in search?

This chart shows how often people search Google for MASV and TransferNow by name. Each line represents a brand's share of searches for all seven file transfer services we track, month by month, from English-language searches worldwide.

MASV and TransferNow among file transfer services worldwide, by month

Share of searches by month for TransferNow, MASV. The figures are in the table below the chart.

View monthly share of searches table
MonthWeTransferSwissTransferSend AnywhereTransferNowFilemailSmashMASV
Oct 202582.6%9.1%3.4%4.1%0.55%0.2%0.06%
Nov 202582.8%9.1%3.4%4.1%0.45%0.17%0.05%
Dec 202581.3%9%4%4.9%0.54%0.2%0.06%
Jan 202681.4%9%4%4.9%0.44%0.2%0.06%
Feb 202679.8%10.7%3.9%4.8%0.43%0.19%0.06%
Mar 202682.2%9.1%4.1%4.1%0.37%0.2%0.06%
Apr 202679.1%10.6%4.8%4.8%0.43%0.19%0.07%
May 202679.8%10.7%3.9%4.8%0.43%0.19%0.06%
Jun 202677.9%12.8%3.9%4.7%0.42%0.23%0.06%
Jul 202679.2%10.7%4.8%4.8%0.35%0.19%0.06%
Aug 202677.4%10.5%5.7%5.7%0.42%0.19%0.07%
Sep 202677.2%12.7%4.7%4.7%0.42%0.23%0.06%

How has the MASV and TransferNow comparison changed over the last 12 months?

3 findings
  • TransferNow was ahead of MASV in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, MASV’s share of searches among file transfer services worldwide held steady at 0.06%, and its estimated monthly branded searches moved from 12.1K to 9.9K.
  • Across the 12 months ending September 2026, TransferNow’s share of searches among file transfer services worldwide moved from 4.1% to 4.7%, and its estimated monthly branded searches held steady at 823K.

How did search popularity change for file transfer services worldwide in September 2026?

2 changes

  1. In September 2026, TransferNow lost share of searches among file transfer services worldwide, from 5.7% to 4.7%.

  2. Estimated monthly branded searches for MASV worldwide fell 18.2% over 12 measured months, from 12.1K to 9.9K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using MASV’s and TransferNow’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

MASV

1 branded search term

  • masv

TransferNow

1 branded search term

  • transfernow

How the Brand Demand Index is measured

Other head-to-heads among file transfer services

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