How popular isTrailfinders in search?
In August 2026, there were an estimated 170 branded searches for Trailfinders worldwide which is up 21.4% over the last 11 months. Trailfinders holds 0.04% estimated Share of Search among tour operators worldwide and is ranked 6th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
G Adventures38.8%
Contiki20%
Intrepid Travel20%
Trafalgar16.3%
Insight Vacations4.9%Trailfinders0.04%
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Which tour operators compete with Trailfinders?
Share of Search by month for G Adventures, Contiki, Intrepid Travel, Trafalgar, Insight Vacations, Trailfinders. The figures are in the table below the chart.
View monthly share of search table
| Month | G Adventures | Contiki | Intrepid Travel | Trafalgar | Insight Vacations | Trailfinders |
|---|---|---|---|---|---|---|
| Oct 2025 | 43.1% | 18.2% | 22.1% | 12.2% | 4.5% | 0.03% |
| Nov 2025 | 43.1% | 18.2% | 22.1% | 12.2% | 4.5% | 0.03% |
| Dec 2025 | 39.5% | 20.4% | 24.8% | 11.2% | 4.1% | 0.04% |
| Jan 2026 | 41.9% | 17.6% | 21.6% | 14.5% | 4.3% | 0.05% |
| Feb 2026 | 42.6% | 18.7% | 18.7% | 15.3% | 4.6% | 0.04% |
| Mar 2026 | 40.3% | 20.8% | 20.8% | 13.9% | 4.2% | 0.04% |
| Apr 2026 | 41.9% | 21.6% | 17.7% | 14.4% | 4.3% | 0.03% |
| May 2026 | 40% | 20.6% | 20.6% | 13.8% | 5.1% | 0.02% |
| Jun 2026 | 41.5% | 21.4% | 17.5% | 14.3% | 5.3% | 0.03% |
| Jul 2026 | 38.8% | 20% | 20% | 16.3% | 4.9% | 0.03% |
| Aug 2026 | 38.8% | 20% | 20% | 16.3% | 4.9% | 0.04% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 38.8% | 176K | 0% | 0 points | |
| 2, held 2nd | 20% | 90.5K | 0% | 0 points | |
| 3, held 3rd | 20% | 90.5K | 0% | 0 points | |
| 4, held 4th | 16.3% | 74K | 0% | 0 points | |
| 5, held 5th | 4.9% | 22.2K | 0% | 0 points | |
| 6, held 6th | 0.04% | 170 | +21.4% | 0 points |
38.8%
Held 1st. 176K estimated branded searches, 0% vs prior month. Share 0 points.
2.
Contiki20%
Held 2nd. 90.5K estimated branded searches, 0% vs prior month. Share 0 points.
20%
Held 3rd. 90.5K estimated branded searches, 0% vs prior month. Share 0 points.
16.3%
Held 4th. 74K estimated branded searches, 0% vs prior month. Share 0 points.
4.9%
Held 5th. 22.2K estimated branded searches, 0% vs prior month. Share 0 points.
0.04%
Held 6th. 170 estimated branded searches, +21.4% vs prior month. Share 0 points.
Compare search popularity between Trailfinders and its closest rivals
- Trailfinders vs Contiki: compare search popularity
- Trailfinders vs Intrepid Travel: compare search popularity
- Trailfinders vs Trafalgar: compare search popularity
- Trailfinders vs Insight Vacations: compare search popularity
- Compare Trailfinders with any brand
Every comparison with Trailfinders
5 comparisons
How has branded search demand for Trailfinders changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Trailfinders worldwide rose from 140 to 170.
- Across the 11 months ending August 2026, Trailfinders’ estimated Share of Search among tour operators worldwide held steady, from 0.03% to 0.04%.
How did search popularity change for tour operators worldwide in August 2026?
4 changes
Estimated monthly branded searches for Trafalgar worldwide rose 22.3% over 11 measured months, from 60.5K to 74K in August 2026.
Estimated monthly branded searches for Trailfinders worldwide rose 21.4% over 11 measured months, from 140 to 170 in August 2026.
Estimated monthly branded searches for G Adventures worldwide fell 18.2% over 11 measured months, from 215K to 176K in August 2026.
Estimated monthly branded searches for Intrepid Travel worldwide fell 17.7% over 11 measured months, from 110K to 90.5K in August 2026.
How is Trailfinders measured?
Brandwave collects information about searches that people make online using Trailfinders’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- trailfinders travel
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Is Trailfinders your brand?
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