Brandwave

How popular isTotango in search?

In August 2026, there were an estimated 2.4K branded searches for Totango worldwide which is down 45.5% over the last 11 months. Totango holds 5.3% estimated Share of Search among customer success platforms worldwide and is ranked 5th of 7 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Gainsight39.7%
  2. Vitally21.8%
  3. Planhat17.8%
  4. ChurnZero9.7%
  5. Totango5.3%
  6. ClientSuccess3.6%
  7. Custify2.2%
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Where does Totango compete?

Totango is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Customer success platforms5th of 75.3%Shown below
Customer success software5th of 55.6%Show ranking

Which customer success platforms compete with Totango?

Totango against customer success platforms worldwide, by month

Share of Search by month for Gainsight, Vitally, Planhat, ChurnZero, Totango, ClientSuccess, Custify. The figures are in the table below the chart.

View monthly share of search table
MonthGainsightVitallyPlanhatChurnZeroTotangoClientSuccessCustify
Oct 202542.5%12.8%19%10.4%8.4%3.7%3.1%
Nov 202552.1%12.9%15.7%8.5%5.7%2.6%2.5%
Dec 202541.5%22.8%15.2%8.2%6.7%3.1%2.4%
Jan 202639.2%11.9%21.6%11.7%7.8%4.2%3.5%
Feb 202629.7%24.6%20%10.9%8.8%4%2%
Mar 202630%20.3%24.6%11%7.3%4.1%2.7%
Apr 202630.5%25.1%20.5%11.1%7.4%3.4%2.1%
May 202627.4%27.6%22.5%10%6.6%3.7%2.3%
Jun 202642.6%19.2%19.1%8.5%5.6%3.1%1.9%
Jul 202641.9%8.3%23%12.5%6.8%4.7%2.8%
Aug 202639.7%21.8%17.8%9.7%5.3%3.6%2.2%
Sep 2026———————

  1. 1.Gainsight

    39.7%

    Held 1st. 18.1K estimated branded searches, +22.3% vs prior month. Share -2.2 points.

  2. 2.Vitally

    21.8%

    Moved from 4th to 2nd. 10K estimated branded searches, +239.1% vs prior month. Share +13.5 points.

  3. 3.Planhat

    17.8%

    Moved from 2nd to 3rd. 8.1K estimated branded searches, -0.25% vs prior month. Share -5.2 points.

  4. 4.ChurnZero

    9.7%

    Moved from 3rd to 4th. 4.4K estimated branded searches, 0% vs prior month. Share -2.8 points.

  5. 5.Totango

    5.3%

    Held 5th. 2.4K estimated branded searches, 0% vs prior month. Share -1.5 points.

  6. 6.ClientSuccess

    3.6%

    Held 6th. 1.6K estimated branded searches, -0.61% vs prior month. Share -1.1 points.

  7. 7.Custify

    2.2%

    Held 7th. 1K estimated branded searches, +1% vs prior month. Share -0.6 points.

Compare search popularity between Totango and its closest rivals

How has branded search demand for Totango changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Totango worldwide fell from 4.4K to 2.4K.
  • Across the 11 months ending August 2026, Totango’s estimated Share of Search among customer success platforms worldwide decreased from 8.4% to 5.3%.
  • Across the 11 months ending August 2026, Totango’s estimated Share of Search among customer success platforms worldwide peaked at 8.8% in February 2026 and was lowest at 5.3% in August 2026.

How did search popularity change for customer success platforms worldwide in August 2026?

  1. In August 2026, Vitally overtook ChurnZero to rank 2nd among customer success platforms worldwide, at 21.8%.

  2. In August 2026, Planhat lost estimated Share of Search among customer success platforms worldwide, from 23% to 17.8%.

  3. In August 2026, ChurnZero lost estimated Share of Search among customer success platforms worldwide, from 12.5% to 9.7%.

  4. In August 2026, Gainsight lost estimated Share of Search among customer success platforms worldwide, from 41.9% to 39.7%.

  5. In August 2026, Totango lost estimated Share of Search among customer success platforms worldwide, from 6.8% to 5.3%.

  6. In August 2026, ClientSuccess lost estimated Share of Search among customer success platforms worldwide, from 4.7% to 3.6%.

How is Totango measured?

Brandwave collects information about searches that people make online using Totango’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • totango

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How the Brand Demand Index is measured

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