Brandwave

Customer success platforms:Which brands are most popular in search?

In August 2026, Vitally was the most searched among customer success platforms worldwide, with an estimated 10K branded searches and 39.7% estimated Share of Search within this set. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Vitally39.7%
  2. Planhat32.3%
  3. ChurnZero17.5%
  4. ClientSuccess6.5%
  5. Custify4%

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Share of SearchLeaderboard

Compare software for tracking account health, adoption, and retention in subscription businesses. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among customer success platforms worldwide, by month

Share of Search by month for Vitally, Planhat, ChurnZero, ClientSuccess, Custify. The figures are in the table below the chart.

View monthly share of search table
MonthVitallyPlanhatChurnZeroClientSuccessCustify
Oct 202526.2%38.8%21.1%7.6%6.3%
Nov 202530.6%37.1%20.2%6.1%6%
Dec 202544%29.4%15.9%5.9%4.7%
Jan 202622.5%40.7%22.2%8%6.6%
Feb 202640.1%32.5%17.7%6.4%3.3%
Mar 202632.4%39.3%17.5%6.6%4.2%
Apr 202640.4%32.9%17.9%5.4%3.3%
May 202641.8%34.1%15.1%5.6%3.5%
Jun 202637%36.8%16.3%6%3.7%
Jul 202616.2%44.8%24.3%9.1%5.5%
Aug 202639.7%32.3%17.5%6.5%4%
Sep 2026—————

This month’s ranking, August 2026

  1. 1.Vitally

    39.7%

    moved from 3rd to 1st · 10K estimated branded searches · +239.1% vs prior month · +23.4 points

  2. 2.Planhat

    32.3%

    moved from 1st to 2nd · 8.1K estimated branded searches · -0.25% vs prior month · -12.6 points

  3. 3.ChurnZero

    17.5%

    moved from 2nd to 3rd · 4.4K estimated branded searches · 0% vs prior month · -6.8 points

  4. 4.ClientSuccess

    6.5%

    held 4th · 1.6K estimated branded searches · -0.61% vs prior month · -2.6 points

  5. 5.Custify

    4%

    held 5th · 1K estimated branded searches · +1% vs prior month · -1.5 points

Compare search popularity between leading brands

Which brand is most popular in search among customer success platforms worldwide?

In August 2026, Vitally was the most searched among customer success platforms worldwide, with an estimated 10K branded searches and 39.7% estimated Share of Search within this set. Planhat is in 2nd place, 7.4 percentage points behind at 32.3% Share of Search.

Global customer success platforms, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Vitally26.2% → 39.7%44%Dec 202516.2%Jul 20262nd → 1st
Planhat38.8% → 32.3%44.8%Jul 202629.4%Dec 20251st → 2nd
ChurnZero21.1% → 17.5%24.3%Jul 202615.1%May 20263rd
ClientSuccess7.6% → 6.5%9.1%Jul 20265.4%Apr 20264th
Custify6.3% → 4%6.6%Jan 20263.3%Feb 20265th

Each finding as a sentence

  • Across the 11 months ending August 2026, Vitally’s estimated Share of Search among customer success platforms worldwide increased from 26.2% to 39.7%.
  • Across the 11 months ending August 2026, Planhat’s estimated Share of Search among customer success platforms worldwide decreased from 38.8% to 32.3%.
  • Across the 11 months ending August 2026, ChurnZero’s estimated Share of Search among customer success platforms worldwide decreased from 21.1% to 17.5%.
  • Across the 11 months ending August 2026, ClientSuccess’ estimated Share of Search among customer success platforms worldwide decreased from 7.6% to 6.5%.
  • Across the 11 months ending August 2026, Custify’s estimated Share of Search among customer success platforms worldwide decreased from 6.3% to 4%.
  • Across the 11 months ending August 2026, Vitally’s estimated Share of Search among customer success platforms worldwide peaked at 44% in December 2025 and was lowest at 16.2% in July 2026.
  • Across the 11 months ending August 2026, Planhat’s estimated Share of Search among customer success platforms worldwide peaked at 44.8% in July 2026 and was lowest at 29.4% in December 2025.
  • Across the 11 months ending August 2026, ChurnZero’s estimated Share of Search among customer success platforms worldwide peaked at 24.3% in July 2026 and was lowest at 15.1% in May 2026.
  • Across the 11 months ending August 2026, ClientSuccess’ estimated Share of Search among customer success platforms worldwide peaked at 9.1% in July 2026 and was lowest at 5.4% in April 2026.
  • Across the 11 months ending August 2026, Custify’s estimated Share of Search among customer success platforms worldwide peaked at 6.6% in January 2026 and was lowest at 3.3% in February 2026.
  • Across the 11 months ending August 2026, Vitally rose from 2nd to 1st among customer success platforms worldwide.
  • Across the 11 months ending August 2026, Planhat fell from 1st to 2nd among customer success platforms worldwide.

How did search popularity change for customer success platforms worldwide in August 2026?

  1. In August 2026, Vitally overtook ChurnZero to take the highest estimated Share of Search among customer success platforms worldwide, at 39.7%.

  2. In August 2026, Planhat lost estimated Share of Search among customer success platforms worldwide, from 44.8% to 32.3%.

  3. In August 2026, ChurnZero lost estimated Share of Search among customer success platforms worldwide, from 24.3% to 17.5%.

  4. In August 2026, ClientSuccess lost estimated Share of Search among customer success platforms worldwide, from 9.1% to 6.5%.

  5. In August 2026, Custify lost estimated Share of Search among customer success platforms worldwide, from 5.5% to 4%.

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