Brandwave

How popular isTOPDON?

In September 2026, people searched for TOPDON by name about 60,500 times worldwide, about the same as the previous year. These searches made up 18.4% of all global thermal camera brand searches, placing TOPDON third out of seven brands. When we asked both ChatGPT and Google AI Overviews about thermal camera brands, TOPDON appeared in four of the five answers and was the third most recommended of the seven.

Search and AI answers in September 2026

TOPDON is the third most searched of 7 competitors and the third most recommended in AI answers.

  1. TestoShare of searches 41%Mentioned in 1 of 5 AI answersPlace in AI recommendations 5th
  2. HIKMICROShare of searches 22.5%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
  3. TOPDONShare of searches 18.4%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
  4. FLIRShare of searches 12.3%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  5. Seek ThermalShare of searches 2.4%Mentioned in 2 of 5 AI answersPlace in AI recommendations 6th

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Top thermal camera brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, TOPDON was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. TOPDON is the third most recommended of the seven.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. FLIR1st
  2. HIKMICRO2nd
  3. TOPDON3rd
  4. Fluke4th
  5. Testo5th
  6. Seek Thermal6th
  7. Bosch–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • FLIR5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • HIKMICRO4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • TOPDON4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Fluke3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Seek Thermal2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Testo1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Bosch0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about thermal camera brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Which thermal camera brands compete with TOPDON?

TOPDON against thermal camera brands worldwide, by month

Share of searches by month for Testo, HIKMICRO, TOPDON, FLIR, Seek Thermal, Fluke. The figures are in the table below the chart.

View monthly share of searches table
MonthTestoHIKMICROTOPDONFLIRSeek ThermalFlukeBosch
Oct 202538.3%21%17.2%17.2%2.9%1.9%1.5%
Nov 202538.5%21.1%17.2%17.2%2.9%1.5%1.5%
Dec 202537.9%20.8%17%17%3.1%2.8%1.5%
Jan 202636.6%20%20%16.4%4%1.5%1.5%
Feb 202639.3%17.6%17.6%17.6%3.8%2.4%1.5%
Mar 202639.4%17.7%17.7%17.7%3.2%2.9%1.5%
Apr 202642.3%15.5%18.9%15.5%3.1%3.1%1.6%
May 202642.9%15.7%19.2%15.7%2.3%2.6%1.6%
Jun 202644.2%16.2%16.2%16.2%2.4%3.2%1.5%
Jul 202644.6%16.4%16.4%16.4%2.6%2.2%1.5%
Aug 202641.5%18.6%18.6%15.2%2.2%2.5%1.3%
Sep 202641%22.5%18.4%12.3%2.4%2%1.4%

  1. 1.Testo

    41%

    Held 1st. 135K estimated branded searches, 0% vs prior month. Share -0.5 points.

  2. 2.HIKMICRO

    22.5%

    Held 2nd. 74K estimated branded searches, +22.3% vs prior month. Share +3.9 points.

  3. 3.TOPDON

    18.4%

    Held 3rd. 60.5K estimated branded searches, 0% vs prior month. Share -0.2 points.

  4. 4.FLIR

    12.3%

    Held 4th. 40.5K estimated branded searches, -18.2% vs prior month. Share -2.9 points.

  5. 5.Seek Thermal

    2.4%

    Moved from 6th to 5th. 8K estimated branded searches, +9.6% vs prior month. Share +0.2 points.

  6. 6.Fluke

    2%

    Moved from 5th to 6th. 6.6K estimated branded searches, -18.5% vs prior month. Share -0.5 points.

  7. 7.Bosch

    1.4%

    Held 7th. 4.5K estimated branded searches, +3.7% vs prior month. Share 0 points.

Compare popularity between TOPDON and its closest rivals

Every comparison with TOPDON

13 comparisons

How has branded search demand for TOPDON changed worldwide over the last 12 months?

4 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for TOPDON worldwide held steady at 60.5K.
  • Across the 12 months ending September 2026, TOPDON’s share of searches among thermal camera brands worldwide increased from 17.2% to 18.4%.
  • Across the 12 months ending September 2026, TOPDON’s share of searches among thermal camera brands worldwide peaked at 20% in January 2026 and was lowest at 16.2% in June 2026.
  • Across the 12 months ending September 2026, TOPDON rose from 4th to 3rd among thermal camera brands worldwide.

How did search popularity change for thermal camera brands worldwide in September 2026?

5 changes

  1. In September 2026, HIKMICRO gained share of searches among thermal camera brands worldwide, from 18.6% to 22.5%.

  2. In September 2026, FLIR lost share of searches among thermal camera brands worldwide, from 15.2% to 12.3%.

  3. In September 2026, Seek Thermal rose from 6th to 5th among thermal camera brands worldwide.

  4. In September 2026, Fluke fell from 5th to 6th among thermal camera brands worldwide.

  5. Estimated monthly branded searches for Bosch worldwide fell 15.2% over 12 measured months, from 5.3K to 4.5K in September 2026.

How are TOPDON’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using TOPDON’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • topdon

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How the Brand Demand Index is measured

Where does TOPDON compete?

TOPDON is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
OBD scanner brands3rd of 810%Show ranking
Thermal camera brands3rd of 718.4%Shown above
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