Brandwave

How popular isTicketmaster in search?

In August 2026, there were an estimated 13.6M branded searches for Ticketmaster worldwide which is down 18.1% over the last 11 months. Ticketmaster holds 69.8% estimated Share of Search among ticketing platforms worldwide and is ranked 1st of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Ticketmaster69.8%
  2. StubHub14.1%
  3. SeatGeek9.4%
  4. Eventbrite6.5%
  5. Tixr0.25%
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Which ticketing platforms compete with Ticketmaster?

Ticketmaster against ticketing platforms worldwide, by month

Share of Search by month for Ticketmaster, StubHub, SeatGeek, Eventbrite. The figures are in the table below the chart.

View monthly share of search table
MonthTicketmasterStubHubSeatGeekEventbriteTixr
Oct 202571.9%11.9%7.9%8.1%0.12%
Nov 202576.8%10.4%5.6%7.1%0.13%
Dec 202575.1%12.4%5.5%6.9%0.15%
Jan 202682.3%7.4%6%4.2%0.09%
Feb 202676.7%10.3%5.6%7.1%0.19%
Mar 202672.9%12%6.5%8.3%0.27%
Apr 202681%8.9%4.9%5%0.13%
May 202677.8%10.5%5.7%5.9%0.13%
Jun 202671.1%14.3%7.8%6.6%0.17%
Jul 202666.7%16.5%9%7.6%0.3%
Aug 202669.8%14.1%9.4%6.5%0.25%
Sep 2026—————
  1. Held 1st. 13.6M estimated branded searches, +22.5% vs prior month. Share +3.2 points.

  2. 2.StubHub

    14.1%

    Held 2nd. 2.7M estimated branded searches, 0% vs prior month. Share -2.4 points.

  3. 3.SeatGeek

    9.4%

    Held 3rd. 1.8M estimated branded searches, +22% vs prior month. Share +0.4 points.

  4. Held 4th. 1.3M estimated branded searches, -0.17% vs prior month. Share -1.1 points.

  5. 5.Tixr

    0.25%

    Held 5th. 49.5K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Ticketmaster and its closest rivals

How has branded search demand for Ticketmaster changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Ticketmaster worldwide fell from 16.6M to 13.6M.
  • Across the 11 months ending August 2026, Ticketmaster’s estimated Share of Search among ticketing platforms worldwide decreased from 71.9% to 69.8%.
  • Across the 11 months ending August 2026, Ticketmaster’s estimated Share of Search among ticketing platforms worldwide peaked at 82.3% in January 2026 and was lowest at 66.7% in July 2026.

How did search popularity change for ticketing platforms worldwide in August 2026?

  1. In August 2026, Ticketmaster gained estimated Share of Search among ticketing platforms worldwide, from 66.7% to 69.8%.

  2. In August 2026, StubHub lost estimated Share of Search among ticketing platforms worldwide, from 16.5% to 14.1%.

  3. In August 2026, Eventbrite lost estimated Share of Search among ticketing platforms worldwide, from 7.6% to 6.5%.

  4. SeatGeek’s estimated Share of Search among ticketing platforms worldwide has gained ground for 3 months in a row, from 5.7% to 9.4% in August 2026.

  5. Estimated monthly branded searches for Tixr worldwide rose 82.7% over 11 measured months, from 27.1K to 49.5K in August 2026.

Where does Ticketmaster compete?

Ticketmaster is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Ticketing platforms1st of 569.8%Shown above
Ticketing software1st of 681.4%Show ranking
Box office software1st of 699.8%Show ranking

How is Ticketmaster measured?

Brandwave collects information about searches that people make online using Ticketmaster’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • ticketmaster

How the Brand Demand Index is measured

Who owns Ticketmaster?

Ticketmaster is owned by Live Nation Entertainment. Brandwave does not track any other brands owned by Live Nation Entertainment.

Do you work for Ticketmaster? To request corrections or removal please contact us via our support page and we will be happy to assist.

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Is Ticketmaster your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.