Brandwave

How popular isThe Botanist in search?

In September 2026, people searched for The Botanist by name about 18,100 times worldwide, about the same as the previous year. These searches made up 2.5% of all global gin brand searches, placing The Botanist fifth out of five brands. These are worldwide searches for English-language branded terms.

Share of searches, September 2026
  1. Bombay Sapphire34.6%
  2. Tanqueray34.6%
  3. Roku Gin15.5%
  4. Hendrick's12.7%
  5. The Botanist2.5%
The Botanist website (opens in a new tab)

Follow The Botanist and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Which gin brands compete with The Botanist?

The Botanist against gin brands worldwide, by month

Share of searches by month for Bombay Sapphire, Tanqueray, Roku Gin, Hendrick's, The Botanist. The figures are in the table below the chart.

View monthly share of searches table
MonthBombay SapphireTanquerayRoku GinHendrick'sThe Botanist
Oct 202533.7%33.7%15.1%15.1%2.5%
Nov 202534.6%34.6%15.5%12.7%2.5%
Dec 202531%37.9%17%11.3%2.8%
Jan 202628.4%28.4%28.4%12.7%2.1%
Feb 202633.6%33.6%15.1%15.1%2.5%
Mar 202632.6%32.6%17.8%14.7%2.4%
Apr 202637.1%30.3%16.6%13.7%2.2%
May 202637%30.2%16.5%13.6%2.7%
Jun 202634.6%28.3%15.5%19%2.5%
Jul 202633.7%33.7%15.1%15.1%2.5%
Aug 202632.1%39.3%14.4%11.8%2.4%
Sep 202634.6%34.6%15.5%12.7%2.5%
  1. Moved from 2nd to 1st. 246K estimated branded searches, 0% vs prior month. Share +2.5 points.

  2. 2.Tanqueray

    34.6%

    Moved from 1st to 2nd. 246K estimated branded searches, -18.3% vs prior month. Share -4.7 points.

  3. 3.Roku Gin

    15.5%

    Held 3rd. 110K estimated branded searches, 0% vs prior month. Share +1.1 points.

  4. 4.Hendrick's

    12.7%

    Held 4th. 90.5K estimated branded searches, 0% vs prior month. Share +0.9 points.

  5. Held 5th. 18.1K estimated branded searches, 0% vs prior month. Share +0.2 points.

Compare search popularity between The Botanist and its closest rivals

Every comparison with The Botanist

4 comparisons

How has branded search demand for The Botanist changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for The Botanist worldwide held steady at 18.1K.
  • Across the 12 months ending September 2026, The Botanist’s share of searches among gin brands worldwide held steady at 2.5%.

How did search popularity change for gin brands worldwide in September 2026?

4 changes
  1. In September 2026, Bombay Sapphire overtook Tanqueray to become the leader among gin brands worldwide, with 34.6% of the searches.

  2. In September 2026, Roku Gin gained share of searches among gin brands worldwide, from 14.4% to 15.5%.

  3. In September 2026, Hendrick's gained share of searches among gin brands worldwide, from 11.8% to 12.7%.

  4. In September 2026, Tanqueray lost share of searches among gin brands worldwide, from 39.3% to 34.6%.

How are The Botanist’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using The Botanist’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • the botanist gin

Do you work for The Botanist? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is The Botanist your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.