How popular isTeachers Pay Teachers in search?
In August 2026, there were an estimated 6.1M branded searches for Teachers Pay Teachers worldwide which held steady over the last 11 months. Teachers Pay Teachers holds 18.4% estimated Share of Search among teacher resource platforms worldwide and is ranked 2nd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which teacher resource platforms compete with Teachers Pay Teachers?
Share of Search by month for Kahoot!, Teachers Pay Teachers, Twinkl, Nearpod. The figures are in the table below the chart.
View monthly share of search table
| Month | Kahoot! | Teachers Pay Teachers | Twinkl | Nearpod | Tes |
|---|---|---|---|---|---|
| Oct 2025 | 83.9% | 9.2% | 3.4% | 3.4% | 0.05% |
| Nov 2025 | 83.8% | 9.2% | 4.1% | 2.8% | 0.06% |
| Dec 2025 | 87.8% | 7.9% | 2.4% | 1.9% | 0.05% |
| Jan 2026 | 81% | 10.9% | 4% | 4% | 0.09% |
| Feb 2026 | 84.5% | 9.3% | 3.4% | 2.8% | 0.05% |
| Mar 2026 | 83.3% | 9.2% | 4.1% | 3.4% | 0.06% |
| Apr 2026 | 86.5% | 7.8% | 2.9% | 2.9% | 0.05% |
| May 2026 | 87.3% | 7.8% | 2.9% | 1.9% | 0.05% |
| Jun 2026 | 90% | 5.4% | 3.6% | 0.89% | 0.08% |
| Jul 2026 | 83.5% | 9.2% | 6.1% | 1% | 0.09% |
| Aug 2026 | 74.9% | 18.4% | 3.7% | 3% | 0.04% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 74.9% | 24.9M | +50% | -8.7 points | |
| 2, held 2nd | 18.4% | 6.1M | +234.4% | +9.2 points | |
| 3, held 3rd | 3.7% | 1.2M | 0% | -2.5 points | |
| 4, held 4th | 3% | 1M | +397.5% | +2 points | |
| 5, held 5th | 0.04% | 14.8K | -18.2% | 0 points |
1.
Kahoot!
74.9%
Held 1st. 24.9M estimated branded searches, +50% vs prior month. Share -8.7 points.
18.4%
Held 2nd. 6.1M estimated branded searches, +234.4% vs prior month. Share +9.2 points.
3.
Twinkl
3.7%
Held 3rd. 1.2M estimated branded searches, 0% vs prior month. Share -2.5 points.
4.
Nearpod3%
Held 4th. 1M estimated branded searches, +397.5% vs prior month. Share +2 points.
5.
Tes0.04%
Held 5th. 14.8K estimated branded searches, -18.2% vs prior month. Share 0 points.
Compare search popularity between Teachers Pay Teachers and its closest rivals
How has branded search demand for Teachers Pay Teachers changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Teachers Pay Teachers worldwide held steady at 6.1M.
- Across the 11 months ending August 2026, Teachers Pay Teachers’ estimated Share of Search among teacher resource platforms worldwide increased from 9.2% to 18.4%.
- Across the 11 months ending August 2026, Teachers Pay Teachers’ estimated Share of Search among teacher resource platforms worldwide peaked at 18.4% in August 2026 and was lowest at 5.4% in June 2026.
How did search popularity change for teacher resource platforms worldwide in August 2026?
5 changes
In August 2026, Teachers Pay Teachers gained estimated Share of Search among teacher resource platforms worldwide, from 9.2% to 18.4%.
In August 2026, Nearpod gained estimated Share of Search among teacher resource platforms worldwide, from 1% to 3%.
In August 2026, Kahoot! lost estimated Share of Search among teacher resource platforms worldwide, from 83.5% to 74.9%.
In August 2026, Twinkl lost estimated Share of Search among teacher resource platforms worldwide, from 6.1% to 3.7%.
Estimated monthly branded searches for Tes worldwide fell 55.3% over 11 measured months, from 33.1K to 14.8K in August 2026.
How is Teachers Pay Teachers measured?
Brandwave collects information about searches that people make online using Teachers Pay Teachers’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- teachers pay teachers
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Is Teachers Pay Teachers your brand?
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