Brandwave

How popular isSwissTransfer?

In September 2026, people searched for SwissTransfer by name about 2.2 million times worldwide, a 22.4% increase from the previous year. These searches made up 12.7% of all global file transfer service searches, placing SwissTransfer second out of seven services. When we asked both ChatGPT and Google AI Overviews about file transfer services, SwissTransfer appeared in two of the five answers and was the third most recommended of the seven.

Search and AI answers in September 2026

SwissTransfer is the second most searched of 7 competitors and the third most recommended in AI answers.

  1. WeTransferShare of searches 77.2%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  2. SwissTransferShare of searches 12.7%Mentioned in 2 of 5 AI answersPlace in AI recommendations 3rd
  3. Send AnywhereShare of searches 4.7%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  4. TransferNowShare of searches 4.7%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
  5. FilemailShare of searches 0.42%Mentioned in 0 of 5 AI answersPlace in AI recommendations –

+2 more

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Top file transfer services in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, SwissTransfer was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. SwissTransfer is the third most recommended of the seven.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. WeTransfer1st
  2. TransferNow2nd
  3. SwissTransfer3rd
  4. Smash4th
  5. MASV5th
  6. Send Anywhere–
  7. Filemail–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • WeTransfer5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • TransferNow4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Smash3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • SwissTransfer2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • MASV2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Send Anywhere0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Filemail0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about file transfer services

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.

Which file transfer services compete with SwissTransfer?

SwissTransfer against file transfer services worldwide, by month

Share of searches by month for WeTransfer, SwissTransfer, Send Anywhere, TransferNow. The figures are in the table below the chart.

View monthly share of searches table
MonthWeTransferSwissTransferSend AnywhereTransferNowFilemailSmashMASV
Oct 202582.6%9.1%3.4%4.1%0.55%0.2%0.06%
Nov 202582.8%9.1%3.4%4.1%0.45%0.17%0.05%
Dec 202581.3%9%4%4.9%0.54%0.2%0.06%
Jan 202681.4%9%4%4.9%0.44%0.2%0.06%
Feb 202679.8%10.7%3.9%4.8%0.43%0.19%0.06%
Mar 202682.2%9.1%4.1%4.1%0.37%0.2%0.06%
Apr 202679.1%10.6%4.8%4.8%0.43%0.19%0.07%
May 202679.8%10.7%3.9%4.8%0.43%0.19%0.06%
Jun 202677.9%12.8%3.9%4.7%0.42%0.23%0.06%
Jul 202679.2%10.7%4.8%4.8%0.35%0.19%0.06%
Aug 202677.4%10.5%5.7%5.7%0.42%0.19%0.07%
Sep 202677.2%12.7%4.7%4.7%0.42%0.23%0.06%
  1. 1.WeTransfer

    77.2%

    Held 1st. 13.6M estimated branded searches, +22.5% vs prior month. Share -0.2 points.

  2. Held 2nd. 2.2M estimated branded searches, +49.3% vs prior month. Share +2.3 points.

  3. Held 3rd. 823K estimated branded searches, 0% vs prior month. Share -1.1 points.

  4. Held 4th. 823K estimated branded searches, 0% vs prior month. Share -1.1 points.

  5. 5.Filemail

    0.42%

    Held 5th. 74K estimated branded searches, +22.3% vs prior month. Share 0 points.

  6. 6.Smash

    0.23%

    Held 6th. 40.5K estimated branded searches, +49.4% vs prior month. Share 0 points.

  7. 7.MASV

    0.06%

    Held 7th. 9.9K estimated branded searches, 0% vs prior month. Share 0 points.

Compare popularity between SwissTransfer and its closest rivals

Every comparison with SwissTransfer

6 comparisons

How has branded search demand for SwissTransfer changed worldwide over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for SwissTransfer worldwide rose from 1.8M to 2.2M.
  • Across the 12 months ending September 2026, SwissTransfer’s share of searches among file transfer services worldwide increased from 9.1% to 12.7%.
  • Across the 12 months ending September 2026, SwissTransfer’s share of searches among file transfer services worldwide peaked at 12.8% in June 2026 and was lowest at 9% in December 2025.

How did search popularity change for file transfer services worldwide in September 2026?

6 changes
  1. In September 2026, SwissTransfer gained share of searches among file transfer services worldwide, from 10.5% to 12.7%.

  2. In September 2026, Send Anywhere lost share of searches among file transfer services worldwide, from 5.7% to 4.7%.

  3. In September 2026, TransferNow lost share of searches among file transfer services worldwide, from 5.7% to 4.7%.

  4. Estimated monthly branded searches for Filemail worldwide fell 32.7% over 12 measured months, from 110K to 74K in September 2026.

  5. Estimated monthly branded searches for MASV worldwide fell 18.2% over 12 measured months, from 12.1K to 9.9K in September 2026.

  6. Estimated monthly branded searches for WeTransfer worldwide fell 18.1% over 12 measured months, from 16.6M to 13.6M in September 2026.

How are SwissTransfer’s branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using SwissTransfer’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • swiss transfer
  • swisstransfer

How the Brand Demand Index is measured

Who owns SwissTransfer?

SwissTransfer is owned by Infomaniak. Brandwave does not track any other brands owned by Infomaniak.

Do you work for SwissTransfer? To request corrections or removal please contact us via our support page and we will be happy to assist.

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Is SwissTransfer your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.