MASV vs SwissTransfer:Which is more popular?
In September 2026, SwissTransfer had more branded searches than MASV among file transfer services worldwide. SwissTransfer had about 2.2 million branded searches, while MASV had 9,900. SwissTransfer made up 12.7% of all file transfer service searches we track, and MASV accounted for 0.06%. When we asked ChatGPT and Google AI Overviews about file transfer services, MASV and SwissTransfer each appeared in two of the five answers. SwissTransfer was mentioned before MASV in two out of three answers that named either.
Who do people search for more?
SwissTransfer, about 226 searches for every 1 for MASV
Who does AI mention more?
Both were mentioned in 2 of 5 answers.
Who does AI recommend more?
SwissTransfer, named ahead of MASV in 2 of 3 answers
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Top file transfer services in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, MASV and SwissTransfer were each mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. SwissTransfer was listed before MASV in two out of three answers that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
WeTransfer1st
TransferNow2nd- SwissTransfer3rd
Smash4th
MASV5th
Send Anywhere–
Filemail–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- WeTransfer5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- TransferNow4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Smash3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- SwissTransfer2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- MASV2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Send Anywhere0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Filemail0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about file transfer services
5 answers
Asked ChatGPT
“Which file transfer service should I use?”
Asked ChatGPT
“What are the best file transfer services?”
Asked ChatGPT
“What's the best file transfer service for sending large files?”
Searched Google, AI Overview
“file transfer services”
Searched Google, AI Overview
“send large files”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.
Is MASV or SwissTransfer more popular in search?
This chart shows how often people search Google for MASV and SwissTransfer by name. Each line represents a brand's share of searches for all seven file transfer services we track, month by month, from English-language searches worldwide.
Share of searches by month for SwissTransfer, MASV. The figures are in the table below the chart.
View monthly share of searches table
| Month | WeTransfer | SwissTransfer | Send Anywhere | TransferNow | Filemail | Smash | MASV |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 82.6% | 9.1% | 3.4% | 4.1% | 0.55% | 0.2% | 0.06% |
| Nov 2025 | 82.8% | 9.1% | 3.4% | 4.1% | 0.45% | 0.17% | 0.05% |
| Dec 2025 | 81.3% | 9% | 4% | 4.9% | 0.54% | 0.2% | 0.06% |
| Jan 2026 | 81.4% | 9% | 4% | 4.9% | 0.44% | 0.2% | 0.06% |
| Feb 2026 | 79.8% | 10.7% | 3.9% | 4.8% | 0.43% | 0.19% | 0.06% |
| Mar 2026 | 82.2% | 9.1% | 4.1% | 4.1% | 0.37% | 0.2% | 0.06% |
| Apr 2026 | 79.1% | 10.6% | 4.8% | 4.8% | 0.43% | 0.19% | 0.07% |
| May 2026 | 79.8% | 10.7% | 3.9% | 4.8% | 0.43% | 0.19% | 0.06% |
| Jun 2026 | 77.9% | 12.8% | 3.9% | 4.7% | 0.42% | 0.23% | 0.06% |
| Jul 2026 | 79.2% | 10.7% | 4.8% | 4.8% | 0.35% | 0.19% | 0.06% |
| Aug 2026 | 77.4% | 10.5% | 5.7% | 5.7% | 0.42% | 0.19% | 0.07% |
| Sep 2026 | 77.2% | 12.7% | 4.7% | 4.7% | 0.42% | 0.23% | 0.06% |
How has the MASV and SwissTransfer comparison changed over the last 12 months?
3 findings
- SwissTransfer was ahead of MASV in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, MASV’s share of searches among file transfer services worldwide held steady at 0.06%, and its estimated monthly branded searches moved from 12.1K to 9.9K.
- Across the 12 months ending September 2026, SwissTransfer’s share of searches among file transfer services worldwide moved from 9.1% to 12.7%, and its estimated monthly branded searches moved from 1.8M to 2.2M.
How did search popularity change for file transfer services worldwide in September 2026?
2 changes
In September 2026, SwissTransfer gained share of searches among file transfer services worldwide, from 10.5% to 12.7%.
Estimated monthly branded searches for MASV worldwide fell 18.2% over 12 measured months, from 12.1K to 9.9K in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using MASV’s and SwissTransfer’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
MASV
1 branded search term
- masv
SwissTransfer
2 branded search terms
- swiss transfer
- swisstransfer
Other head-to-heads among file transfer services
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