Brandwave

How popular isSwaggerHub?

In September 2026, people searched for SwaggerHub by name about 1,900 times worldwide, a 56.8% decrease from the previous year. These searches made up 2.2% of all global API documentation tool searches, placing SwaggerHub seventh out of nine tools. When we asked both ChatGPT and Google AI Overviews about API documentation tools, SwaggerHub appeared in two of the five answers and was the sixth most recommended of the nine.

Search and AI answers in September 2026

SwaggerHub is the seventh most searched of 9 competitors and the sixth most recommended in AI answers.

  1. DocusaurusShare of searches 26.2%Mentioned in 3 of 5 AI answersPlace in AI recommendations 9th
  2. MintlifyShare of searches 21.6%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  3. PostmanShare of searches 20.7%Mentioned in 2 of 5 AI answersPlace in AI recommendations 7th
  4. SwaggerShare of searches 18%Mentioned in 5 of 5 AI answersPlace in AI recommendations 5th
  5. SwaggerHubShare of searches 2.2%Mentioned in 2 of 5 AI answersPlace in AI recommendations 6th

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Top API documentation tools in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, SwaggerHub was mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. SwaggerHub is the sixth most recommended of the nine.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Mintlify1st
  2. ReadMe2nd
  3. Redocly3rd
  4. Scalar4th
  5. Swagger5th
  6. SwaggerHub6th
  7. Postman7th
  8. Stoplight8th
  9. Docusaurus9th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Mintlify5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Swagger5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Redocly5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Scalar5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • ReadMe5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Docusaurus3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Stoplight3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Postman2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • SwaggerHub2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers

See every answer about API documentation tools

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Which API documentation tools compete with SwaggerHub?

SwaggerHub against API documentation tools worldwide, by month

Share of searches by month for Docusaurus, Mintlify, Postman, Swagger, Redocly, Scalar, SwaggerHub. The figures are in the table below the chart.

View monthly share of searches table
MonthDocusaurusMintlifyPostmanSwaggerRedoclyScalarSwaggerHubReadMeStoplight
Oct 202530%20.1%20.4%16.9%6%1.8%3.3%0.93%0.58%
Nov 202533.3%18.3%19.3%16.6%5.5%2%3.6%0.86%0.53%
Dec 202534.1%22.9%16.2%15.7%5.6%1.8%2.4%0.84%0.48%
Jan 202633.2%22.3%16.6%15.9%5.4%2.1%3%0.89%0.55%
Feb 202625.2%20.8%21.9%18%6.2%2.9%3.4%1.1%0.66%
Mar 202626.7%22%19%18.4%6.6%2.9%2.9%0.95%0.6%
Apr 202626.8%27%19.1%15.7%5.4%2.4%2.4%0.83%0.5%
May 202627%22.3%19.2%17.9%6.6%3%2.4%0.92%0.61%
Jun 202632.6%26.8%16.3%14.4%4.4%2.5%1.9%0.76%0.43%
Jul 202625.9%26.1%19.3%17.1%5.2%2.9%2.3%0.78%0.42%
Aug 202631%25.5%18%14.9%5.1%2.8%1.8%0.62%0.3%
Sep 202626.2%21.6%20.7%18%6.4%3.6%2.2%0.95%0.39%
  1. 1.Docusaurus

    26.2%

    Held 1st. 22.2K estimated branded searches, -32.9% vs prior month. Share -4.8 points.

  2. 2.Mintlify

    21.6%

    Held 2nd. 18.2K estimated branded searches, -33.1% vs prior month. Share -4 points.

  3. 3.Postman

    20.7%

    Held 3rd. 17.5K estimated branded searches, -8.9% vs prior month. Share +2.7 points.

  4. 4.Swagger

    18%

    Held 4th. 15.2K estimated branded searches, -4.4% vs prior month. Share +3.1 points.

  5. 5.Redocly

    6.4%

    Held 5th. 5.4K estimated branded searches, +0.37% vs prior month. Share +1.4 points.

  6. 6.Scalar

    3.6%

    Held 6th. 3K estimated branded searches, 0% vs prior month. Share +0.7 points.

  7. Held 7th. 1.9K estimated branded searches, 0% vs prior month. Share +0.5 points.

  8. 8.ReadMe

    0.95%

    Held 8th. 800 estimated branded searches, +21.2% vs prior month. Share +0.3 points.

  9. 9.Stoplight

    0.39%

    Held 9th. 330 estimated branded searches, +3.1% vs prior month. Share +0.1 points.

Compare popularity between SwaggerHub and its closest rivals

Every comparison with SwaggerHub

16 comparisons

How has branded search demand for SwaggerHub changed worldwide over the last 12 months?

4 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for SwaggerHub worldwide fell from 4.4K to 1.9K.
  • Across the 12 months ending September 2026, SwaggerHub’s share of searches among API documentation tools worldwide decreased from 3.3% to 2.2%.
  • Across the 12 months ending September 2026, SwaggerHub’s share of searches among API documentation tools worldwide peaked at 3.6% in November 2025 and was lowest at 1.8% in August 2026.
  • Across the 12 months ending September 2026, SwaggerHub fell from 6th to 7th among API documentation tools worldwide.

How did search popularity change for API documentation tools worldwide in September 2026?

6 changes
  1. In September 2026, Swagger gained share of searches among API documentation tools worldwide, from 14.9% to 18%.

  2. In September 2026, Postman gained share of searches among API documentation tools worldwide, from 18% to 20.7%.

  3. In September 2026, Redocly gained share of searches among API documentation tools worldwide, from 5.1% to 6.4%.

  4. In September 2026, Scalar gained share of searches among API documentation tools worldwide, from 2.8% to 3.6%.

  5. In September 2026, Docusaurus lost share of searches among API documentation tools worldwide, from 31% to 26.2%.

  6. In September 2026, Mintlify lost share of searches among API documentation tools worldwide, from 25.5% to 21.6%.

How are SwaggerHub’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using SwaggerHub’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • swaggerhub

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How the Brand Demand Index is measured

Where does SwaggerHub compete?

SwaggerHub is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
API management platforms9th of 101.4%Show ranking
API documentation tools7th of 92.2%Shown above
Creator with pink hair and a pink jacket

Is SwaggerHub your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.