Brandwave

How popular isStride Rite in search?

In August 2026, there were an estimated 90.5K branded searches for Stride Rite worldwide which is down 17.7% over the last 11 months. Stride Rite holds 47.8% estimated Share of Search among baby shoes worldwide and is ranked 1st of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Stride Rite47.8%
  2. See Kai Run26.2%
  3. Bobux21.4%
  4. Robeez2.3%
  5. Attipas1.3%
  6. Pediped1%
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Which baby shoes compete with Stride Rite?

Stride Rite against baby shoes worldwide, by month

Share of Search by month for Stride Rite, See Kai Run, Bobux, Robeez. The figures are in the table below the chart.

View monthly share of search table
MonthStride RiteSee Kai RunBobuxRobeezAttipasPediped
Oct 202552.9%19.5%23.8%2.1%1.2%0.62%
Nov 202550.7%22.8%22.8%1.7%1.3%0.74%
Dec 202550%18.3%27.3%2.4%1.3%0.68%
Jan 202649.7%18.2%27.2%2.4%1.6%0.87%
Feb 202653%19.4%23.7%2.1%1.1%0.76%
Mar 202652.7%19.4%23.7%2.1%1.1%0.91%
Apr 202652.7%19.4%23.7%2.1%1.1%0.91%
May 202650%18.3%27.3%2%1.3%1%
Jun 202649.8%18.2%27.3%2%1.6%1.1%
Jul 202652.9%19.3%23.7%2.1%1.1%0.93%
Aug 202647.8%26.2%21.4%2.3%1.3%1%
Sep 2026——————
  1. 1.Stride Rite

    47.8%

    Held 1st. 90.5K estimated branded searches, 0% vs prior month. Share -5 points.

  2. 2.See Kai Run

    26.2%

    Moved from 3rd to 2nd. 49.5K estimated branded searches, +49.5% vs prior month. Share +6.8 points.

  3. 3.Bobux

    21.4%

    Moved from 2nd to 3rd. 40.5K estimated branded searches, 0% vs prior month. Share -2.3 points.

  4. 4.Robeez

    2.3%

    Held 4th. 4.4K estimated branded searches, +22.2% vs prior month. Share +0.2 points.

  5. 5.Attipas

    1.3%

    Held 5th. 2.4K estimated branded searches, +26.3% vs prior month. Share +0.2 points.

  6. 6.Pediped

    1%

    Held 6th. 1.9K estimated branded searches, +18.8% vs prior month. Share +0.1 points.

Compare search popularity between Stride Rite and its closest rivals

How has branded search demand for Stride Rite changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Stride Rite worldwide fell from 110K to 90.5K.
  • Across the 11 months ending August 2026, Stride Rite’s estimated Share of Search among baby shoes worldwide decreased from 52.9% to 47.8%.
  • Across the 11 months ending August 2026, Stride Rite’s estimated Share of Search among baby shoes worldwide peaked at 53% in February 2026 and was lowest at 47.8% in August 2026.

How did search popularity change for baby shoes worldwide in August 2026?

  1. In August 2026, See Kai Run overtook Bobux to rank 2nd among baby shoes worldwide, at 26.2%.

  2. In August 2026, Stride Rite lost estimated Share of Search among baby shoes worldwide, from 52.9% to 47.8%.

  3. In August 2026, Bobux lost estimated Share of Search among baby shoes worldwide, from 23.7% to 21.4%.

  4. Estimated monthly branded searches for Pediped worldwide rose 46.2% over 11 measured months, from 1.3K to 1.9K in August 2026.

How is Stride Rite measured?

Brandwave collects information about searches that people make online using Stride Rite’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • stride rite

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How the Brand Demand Index is measured

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