Brandwave

Stride Rite vs Ten Little:Which is searched more?

In September 2026, Stride Rite had more branded searches than Ten Little among kids shoe brands worldwide. Stride Rite had about 90,500 branded searches, while Ten Little had 27,100. Stride Rite made up 0.12% of all kids shoe brand searches we track, and Ten Little accounted for 0.04%. These are worldwide searches for English-language branded terms.

Share of searches among kids shoe brands worldwide in September 2026Is Stride Rite or Ten Little more popular in search?
Stride Rite0.12%90.5K searches
vs
Ten Little0.04%27.1K searches

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Is Stride Rite or Ten Little more popular in search?

Compare the children's shoe brands parents buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Stride Rite and Ten Little among kids shoe brands worldwide, by month

Share of searches by month for Stride Rite, Ten Little. The figures are in the table below the chart.

View monthly share of searches table
MonthNikeAdidasNew BalanceCrocsSkechersClarksStride RiteBobuxTen LittleKEEN
Oct 202532.3%30.2%17.6%9.7%7.9%1.9%0.14%0.06%0.03%0.02%
Nov 202534.6%31.4%16%8.8%7.2%1.8%0.11%0.05%0.02%0.01%
Dec 202534.7%30.9%15.3%10.3%6.9%1.7%0.08%0.05%0.02%0.02%
Jan 202638.3%28.9%14.6%8%8%2%0.1%0.05%0.02%0.02%
Feb 202634.9%31.3%15.9%8.8%7.2%1.7%0.13%0.06%0.04%0.02%
Mar 202634.1%31.2%15.4%10.4%6.9%1.7%0.12%0.06%0.04%0.02%
Apr 202631.5%29.4%17.4%11.7%7.8%1.9%0.14%0.06%0.03%0.02%
May 202630.5%33%13.8%11.3%9.3%1.9%0.11%0.06%0.03%0.02%
Jun 202630.6%31.7%14%14%7.7%1.9%0.09%0.05%0.03%0.02%
Jul 202631%32.7%14%14%6.3%1.9%0.11%0.05%0.03%0.02%
Aug 202630.3%32.2%16.5%11.1%7.4%2.2%0.11%0.05%0.03%0.02%
Sep 202633.5%30.1%15.3%10.3%8.4%2.1%0.12%0.07%0.04%0.02%

How has the Stride Rite and Ten Little comparison changed over the last 12 months?

3 findings
  • Stride Rite was ahead of Ten Little in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Stride Rite’s share of searches among kids shoe brands worldwide moved from 0.14% to 0.12%, and its estimated monthly branded searches moved from 110K to 90.5K.
  • Across the 12 months ending September 2026, Ten Little’s share of searches among kids shoe brands worldwide moved from 0.03% to 0.04%, and its estimated monthly branded searches moved from 22.2K to 27.1K.

How did search popularity change for kids shoe brands worldwide in September 2026?

2 changes
  1. Estimated monthly branded searches for Ten Little worldwide rose 22.1% over 12 measured months, from 22.2K to 27.1K in September 2026.

  2. Estimated monthly branded searches for Stride Rite worldwide fell 17.7% over 12 measured months, from 110K to 90.5K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Stride Rite’s and Ten Little’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Stride Rite

1 branded search term

  • stride rite

Ten Little

1 branded search term

  • ten little shoes

How the Brand Demand Index is measured

Other head-to-heads among kids shoe brands

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