Brandwave

How popular isSteiner in search?

In September 2026, there were an estimated 74K branded searches for Steiner worldwide which held steady over the last 12 months. Steiner holds 47.9% estimated Share of Search among rifle scope brands worldwide and is ranked 1st of 3 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Steiner47.9%
  2. Vortex47.9%
  3. Hawke4.3%
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Which rifle scope brands compete with Steiner?

Steiner against rifle scope brands worldwide, by month

Share of Search by month for Steiner, Vortex, Hawke. The figures are in the table below the chart.

View monthly share of search table
MonthSteinerVortexHawke
Oct 202542.9%52.4%4.7%
Nov 202542.9%52.4%4.7%
Dec 202538.5%57.3%4.2%
Jan 202642.9%52.4%4.7%
Feb 202647.9%47.9%4.3%
Mar 202647.9%47.9%4.3%
Apr 202652.4%42.9%4.7%
May 202647.9%47.9%4.3%
Jun 202648.2%48.2%3.5%
Jul 202642.9%52.4%4.7%
Aug 202647.9%47.9%4.3%
Sep 202647.9%47.9%4.3%
  1. 1.Steiner

    47.9%

    Held 1st. 74K estimated branded searches, 0% vs prior month. Share 0 points.

  2. 2.Vortex

    47.9%

    Held 2nd. 74K estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Hawke

    4.3%

    Held 3rd. 6.6K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Steiner and its closest rivals

Every comparison with Steiner

How has branded search demand for Steiner changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Steiner worldwide held steady at 74K.
  • Across the 12 months ending September 2026, Steiner’s estimated Share of Search among rifle scope brands worldwide increased from 42.9% to 47.9%.
  • Across the 12 months ending September 2026, Steiner’s estimated Share of Search among rifle scope brands worldwide peaked at 52.4% in April 2026 and was lowest at 38.5% in December 2025.
  • Across the 12 months ending September 2026, Steiner rose from 2nd to 1st among rifle scope brands worldwide.

How did search popularity change for rifle scope brands worldwide in September 2026?

  1. Estimated monthly branded searches for Hawke worldwide fell 18.5% over 12 measured months, from 8.1K to 6.6K in September 2026.

  2. Estimated monthly branded searches for Vortex worldwide fell 18.2% over 12 measured months, from 90.5K to 74K in September 2026.

How is Steiner measured?

Brandwave collects information about searches that people make online using Steiner’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • steiner

Do you work for Steiner? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is Steiner your brand?

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