Brandwave

How popular isSpypoint in search?

In September 2026, there were an estimated 40.5K branded searches for Spypoint worldwide which is down 18.2% over the last 12 months. Spypoint holds 36.5% estimated Share of Search among cellular trail camera brands worldwide and is ranked 2nd of 4 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Bushnell44.6%
  2. Spypoint36.5%
  3. Moultrie16.3%
  4. Reconyx2.6%
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Which cellular trail camera brands compete with Spypoint?

Spypoint against cellular trail camera brands worldwide, by month

Share of Search by month for Bushnell, Spypoint, Moultrie, Reconyx. The figures are in the table below the chart.

View monthly share of search table
MonthBushnellSpypointMoultrieReconyx
Oct 202548.6%39.8%9.7%1.9%
Nov 202553.4%35.7%8.7%2.1%
Dec 202566.6%24.4%7.3%1.7%
Jan 202671.8%21.5%5.2%1.5%
Feb 202675.6%18.5%4.4%1.5%
Mar 202676.4%18.7%3.7%1.3%
Apr 202679.1%15.8%3.8%1.3%
May 202676.4%18.7%3.7%1.3%
Jun 202670.8%21.2%5.2%2.8%
Jul 202663.7%23.4%10.4%2.5%
Aug 202652.8%28.9%15.8%2.5%
Sep 202644.6%36.5%16.3%2.6%
  1. 1.Bushnell

    44.6%

    Held 1st. 49.5K estimated branded searches, -18.2% vs prior month. Share -8.2 points.

  2. 2.Spypoint

    36.5%

    Held 2nd. 40.5K estimated branded searches, +22.4% vs prior month. Share +7.6 points.

  3. 3.Moultrie

    16.3%

    Held 3rd. 18.1K estimated branded searches, 0% vs prior month. Share +0.5 points.

  4. 4.Reconyx

    2.6%

    Held 4th. 2.9K estimated branded searches, 0% vs prior month. Share +0.1 points.

Compare search popularity between Spypoint and its closest rivals

How has branded search demand for Spypoint changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Spypoint worldwide fell from 49.5K to 40.5K.
  • Across the 12 months ending September 2026, Spypoint’s estimated Share of Search among cellular trail camera brands worldwide decreased from 39.8% to 36.5%.
  • Across the 12 months ending September 2026, Spypoint’s estimated Share of Search among cellular trail camera brands worldwide peaked at 39.8% in October 2025 and was lowest at 15.8% in April 2026.

How did search popularity change for cellular trail camera brands worldwide in September 2026?

  1. In September 2026, Spypoint gained estimated Share of Search among cellular trail camera brands worldwide, from 28.9% to 36.5%.

  2. In September 2026, Moultrie gained estimated Share of Search among cellular trail camera brands worldwide, from 15.8% to 16.3%.

  3. In September 2026, Bushnell lost estimated Share of Search among cellular trail camera brands worldwide, from 52.8% to 44.6%.

  4. Estimated monthly branded searches for Reconyx worldwide rose 20.8% over 12 measured months, from 2.4K to 2.9K in September 2026.

Where does Spypoint compete?

Spypoint is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Game cameras2nd of 633.5%Show ranking
Cellular trail camera brands2nd of 436.5%Shown above

How is Spypoint measured?

Brandwave collects information about searches that people make online using Spypoint’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • spypoint camera

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How the Brand Demand Index is measured

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Is Spypoint your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.