Brandwave

Reconyx vs Spypoint:Which is more popular by branded search?

In August 2026, Spypoint had more branded searches than Reconyx among game cameras worldwide. Spypoint was estimated to have 33.1K branded searches compared to Reconyx’s 2.9K, and held a 27.6% Share of Search versus Reconyx’s 2.4%. These are worldwide searches for English-language branded terms.

Share of Search among game cameras worldwide in August 2026Which is more popular in search, Reconyx or Spypoint?
Reconyx2.4%2.9K searches
vs
Spypoint27.6%33.1K searches

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Which is more popular in search, Reconyx or Spypoint?

Compare the game cameras people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Reconyx and Spypoint among game cameras worldwide, by month

Share of Search by month for Spypoint, Reconyx. The figures are in the table below the chart.

View monthly share of search table
MonthBushnellSpypointMoultrieCuddebackReconyxBrowning
Oct 202546.1%37.8%9.2%5%1.8%—
Nov 202551%34.1%8.3%4.5%2%—
Dec 202564.1%23.5%7%3.8%1.6%—
Jan 202670.2%21%5.1%2.2%1.5%—
Feb 202673.8%18%4.3%2.4%1.5%—
Mar 202674.6%18.2%3.6%2.3%1.2%—
Apr 202677.5%15.5%3.7%2%1.3%—
May 202674.6%18.2%3.6%2.3%1.2%—
Jun 202669.3%20.7%5%2.2%2.7%—
Jul 202661.4%22.5%10%3.7%2.4%—
Aug 202650.4%27.6%15.1%4.5%2.4%—
Sep 2026——————

How has the Reconyx and Spypoint comparison changed over the last 12 months?

  • Spypoint was ahead of Reconyx in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Reconyx’s estimated Share of Search among game cameras worldwide moved from 1.8% to 2.4%, and its estimated monthly branded searches moved from 2.4K to 2.9K.
  • Across the 11 months ending August 2026, Spypoint’s estimated Share of Search among game cameras worldwide moved from 37.8% to 27.6%, and its estimated monthly branded searches moved from 49.5K to 33.1K.

How did search popularity change for game cameras worldwide in August 2026?

  1. In August 2026, Spypoint gained estimated Share of Search among game cameras worldwide, from 22.5% to 27.6%.

  2. Estimated monthly branded searches for Reconyx worldwide rose 20.8% over 11 measured months, from 2.4K to 2.9K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Reconyx’s and Spypoint’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Reconyx

1 branded search term

  • reconyx camera

Spypoint

1 branded search term

  • spypoint camera

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

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