How popular isSomersby in search?
In September 2026, there were an estimated 135K branded searches for Somersby worldwide which held steady over the last 12 months. Somersby holds 12.5% estimated Share of Search among apple Cider brands worldwide and is ranked 3rd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
Alpine62.4%Jack Daniel's15.3%
Somersby12.5%
Strongbow8.4%
Monteith's1.4%
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Which apple Cider brands compete with Somersby?
Share of Search by month for Alpine, Jack Daniel's, Somersby, Strongbow. The figures are in the table below the chart.
View monthly share of search table
| Month | Alpine | Jack Daniel's | Somersby | Strongbow | Monteith's |
|---|---|---|---|---|---|
| Oct 2025 | 60.4% | 18% | 12.1% | 8.1% | 1.3% |
| Nov 2025 | 56.9% | 20.8% | 11.4% | 9.4% | 1.5% |
| Dec 2025 | 54.5% | 24.4% | 10.9% | 8.9% | 1.2% |
| Jan 2026 | 61.9% | 18.5% | 10.1% | 8.3% | 1.1% |
| Feb 2026 | 62.4% | 15.3% | 12.5% | 8.4% | 1.4% |
| Mar 2026 | 62.6% | 15.3% | 12.6% | 8.4% | 1.1% |
| Apr 2026 | 60.9% | 14.9% | 14.9% | 8.2% | 1.1% |
| May 2026 | 57.8% | 14.2% | 17.3% | 9.5% | 1.3% |
| Jun 2026 | 58% | 14.2% | 17.3% | 9.5% | 1% |
| Jul 2026 | 53% | 15.9% | 19.4% | 10.6% | 1.2% |
| Aug 2026 | 52.8% | 15.9% | 19.3% | 10.6% | 1.4% |
| Sep 2026 | 62.4% | 15.3% | 12.5% | 8.4% | 1.4% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 62.4% | 673K | +22.4% | +9.6 points | |
| 2, moved from 3rd to 2nd | 15.3% | 165K | 0% | -0.6 pointsmoved from 3rd to 2nd | |
| 3, moved from 2nd to 3rd | 12.5% | 135K | -32.8% | -6.8 pointsmoved from 2nd to 3rd | |
| 4, held 4th | 8.4% | 90.5K | -17.7% | -2.2 points | |
| 5, held 5th | 1.4% | 14.8K | 0% | 0 points |
1.
Alpine62.4%
Held 1st. 673K estimated branded searches, +22.4% vs prior month. Share +9.6 points.
15.3%
Moved from 3rd to 2nd. 165K estimated branded searches, 0% vs prior month. Share -0.6 points.
3.
12.5%
Moved from 2nd to 3rd. 135K estimated branded searches, -32.8% vs prior month. Share -6.8 points.
8.4%
Held 4th. 90.5K estimated branded searches, -17.7% vs prior month. Share -2.2 points.
1.4%
Held 5th. 14.8K estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between Somersby and its closest rivals
Every comparison with Somersby
7 comparisons
How has branded search demand for Somersby changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Somersby worldwide held steady at 135K.
- Across the 12 months ending September 2026, Somersby’s estimated Share of Search among apple Cider brands worldwide peaked at 19.4% in July 2026 and was lowest at 10.1% in January 2026.
How did search popularity change for apple Cider brands worldwide in September 2026?
4 changes
In September 2026, Alpine gained estimated Share of Search among apple Cider brands worldwide, from 52.8% to 62.4%.
In September 2026, Somersby lost estimated Share of Search among apple Cider brands worldwide, from 19.3% to 12.5%.
In September 2026, Strongbow lost estimated Share of Search among apple Cider brands worldwide, from 10.6% to 8.4%.
In September 2026, Jack Daniel's lost estimated Share of Search among apple Cider brands worldwide, from 15.9% to 15.3%.
Where does Somersby compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Apple Cider brands | 3rd of 5 | 12.5% | Shown above |
| Cider brands | 1st of 5 | 41.4% | Show ranking |
How is Somersby measured?
Brandwave collects information about searches that people make online using Somersby’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- somersby
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