Brandwave

How popular isSoda in search?

In August 2026, there were an estimated 880 branded searches for Soda worldwide which is down 32.3% over the last 11 months. Soda holds 0.07% estimated Share of Search among data quality platforms worldwide and is ranked 5th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Monte Carlo75.6%
  2. Great Expectations15.4%
  3. Bigeye8.4%
  4. Anomalo0.62%
  5. Soda0.07%
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Which data quality platforms compete with Soda?

Soda against data quality platforms worldwide, by month

Share of Search by month for Monte Carlo, Great Expectations, Bigeye, Soda. The figures are in the table below the chart.

View monthly share of search table
MonthMonte CarloGreat ExpectationsBigeyeAnomaloSoda
Oct 202572.1%14.7%12%1.1%0.12%
Nov 202575.5%13%10.6%0.78%0.08%
Dec 202578%13.8%7.6%0.56%0.06%
Jan 202680.3%11.4%7.6%0.68%0.07%
Feb 202675.2%15.3%8.4%0.92%0.09%
Mar 202674.6%14.6%9.8%0.88%0.09%
Apr 202687.1%7.4%5%0.54%0.05%
May 202679.5%10.8%8.8%0.79%0.07%
Jun 202680.7%11%7.4%0.81%0.07%
Jul 202676%15%8.2%0.73%0.08%
Aug 202675.6%15.4%8.4%0.62%0.07%
Sep 2026—————
  1. Held 1st. 989K estimated branded searches, +17.9% vs prior month. Share -0.5 points.

  2. Held 2nd. 201K estimated branded searches, +21.8% vs prior month. Share +0.4 points.

  3. 3.Bigeye

    8.4%

    Held 3rd. 110K estimated branded searches, +21.5% vs prior month. Share +0.2 points.

  4. 4.Anomalo

    0.62%

    Held 4th. 8.1K estimated branded searches, 0% vs prior month. Share -0.1 points.

  5. 5.Soda

    0.07%

    Held 5th. 880 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Soda and its closest rivals

How has branded search demand for Soda changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Soda worldwide fell from 1.3K to 880.
  • Across the 11 months ending August 2026, Soda’s estimated Share of Search among data quality platforms worldwide held steady, from 0.12% to 0.07%.

How did search popularity change for data quality platforms worldwide in August 2026?

  1. Great Expectations’ estimated Share of Search among data quality platforms worldwide has gained ground for 3 months in a row, from 10.8% to 15.4% in August 2026.

  2. Estimated monthly branded searches for Monte Carlo worldwide rose 22% over 11 measured months, from 810K to 989K in August 2026.

  3. Estimated monthly branded searches for Anomalo worldwide fell 33.1% over 11 measured months, from 12.1K to 8.1K in August 2026.

  4. Estimated monthly branded searches for Soda worldwide fell 32.3% over 11 measured months, from 1.3K to 880 in August 2026.

  5. Estimated monthly branded searches for Bigeye worldwide fell 18.5% over 11 measured months, from 135K to 110K in August 2026.

Where does Soda compete?

Soda is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Data quality platforms5th of 50.07%Shown above
Data contract platforms5th of 50.07%Show ranking
Data observability platforms4th of 50.08%Show ranking

How is Soda measured?

Brandwave collects information about searches that people make online using Soda’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • soda data quality

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How the Brand Demand Index is measured

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Is Soda your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.