Data observability platforms:Which brands are most popular in search?
In August 2026, Bigeye was the most searched among data observability platforms worldwide, with an estimated 110K branded searches and 94.9% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.
Bigeye94.9%
Acceldata3.1%
Monte Carlo0.86%
Soda0.76%
Elementary0.41%
Follow data observability platforms and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Share of SearchLeaderboard
Compare the platforms that monitor data quality in pipelines. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Bigeye, Acceldata. The figures are in the table below the chart.
View monthly share of search table
| Month | Bigeye | Acceldata | Monte Carlo | Soda | Elementary |
|---|---|---|---|---|---|
| Oct 2025 | 94.4% | 2.5% | 1.7% | 0.91% | 0.5% |
| Nov 2025 | 95.4% | 2% | 1.3% | 0.71% | 0.51% |
| Dec 2025 | 95.2% | 2.1% | 1.4% | 0.76% | 0.62% |
| Jan 2026 | 93.8% | 3.1% | 1.6% | 0.85% | 0.61% |
| Feb 2026 | 93.3% | 3% | 2% | 1% | 0.74% |
| Mar 2026 | 93.4% | 3.1% | 2% | 0.85% | 0.61% |
| Apr 2026 | 92.2% | 3% | 1.9% | 1% | 1.9% |
| May 2026 | 94% | 3.1% | 1.4% | 0.75% | 0.75% |
| Jun 2026 | 93.1% | 3.7% | 1.6% | 0.91% | 0.61% |
| Jul 2026 | 93% | 4.5% | 1% | 0.9% | 0.49% |
| Aug 2026 | 94.9% | 3.1% | 0.86% | 0.76% | 0.41% |
| Sep 2026 | — | — | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 94.9% | 110K | +21.5% | +1.8 points | |
| 2, held 2nd | 3.1% | 3.6K | -18.2% | -1.4 points | |
| 3, held 3rd | 0.86% | 1K | 0% | -0.2 points | |
| 4, held 4th | 0.76% | 880 | 0% | -0.1 points | |
| 5, held 5th | 0.41% | 480 | 0% | -0.1 points |
1.
Bigeye94.9%
Held 1st. 110K estimated branded searches, +21.5% vs prior month. Share +1.8 points.
3.1%
Held 2nd. 3.6K estimated branded searches, -18.2% vs prior month. Share -1.4 points.
0.86%
Held 3rd. 1K estimated branded searches, 0% vs prior month. Share -0.2 points.
4.
Soda0.76%
Held 4th. 880 estimated branded searches, 0% vs prior month. Share -0.1 points.
0.41%
Held 5th. 480 estimated branded searches, 0% vs prior month. Share -0.1 points.
Compare search popularity between leading brands
Which brand is most popular in search among data observability platforms worldwide?
5 brands
In August 2026, Bigeye was the most searched among data observability platforms worldwide, with an estimated 110K branded searches and 94.9% estimated Share of Search within this set. Acceldata is in 2nd place, 91.8 percentage points behind at 3.1% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| Bigeye | 94.4% → 94.9% | 95.4%Nov 2025 | 92.2%Apr 2026 | 1st |
| Acceldata | 2.5% → 3.1% | 4.5%Jul 2026 | 2%Nov 2025 | 2nd |
| Monte Carlo | 1.7% → 0.86% | 2%Mar 2026 | 0.86%Aug 2026 | 3rd |
| Soda | 0.91% → 0.76% | 1%Feb 2026 | 0.71%Nov 2025 | 4th |
| Elementary | 0.5% → 0.41% | 1.9%Apr 2026 | 0.41%Aug 2026 | 5th |
Each finding as a sentence
- Across the 11 months ending August 2026, Acceldata’s estimated Share of Search among data observability platforms worldwide increased from 2.5% to 3.1%.
- Across the 11 months ending August 2026, Monte Carlo’s estimated Share of Search among data observability platforms worldwide decreased from 1.7% to 0.86%.
- Across the 11 months ending August 2026, Bigeye’s estimated Share of Search among data observability platforms worldwide peaked at 95.4% in November 2025 and was lowest at 92.2% in April 2026.
- Across the 11 months ending August 2026, Acceldata’s estimated Share of Search among data observability platforms worldwide peaked at 4.5% in July 2026 and was lowest at 2% in November 2025.
- Across the 11 months ending August 2026, Monte Carlo’s estimated Share of Search among data observability platforms worldwide peaked at 2% in March 2026 and was lowest at 0.86% in August 2026.
- Across the 11 months ending August 2026, Elementary’s estimated Share of Search among data observability platforms worldwide peaked at 1.9% in April 2026 and was lowest at 0.41% in August 2026.
- Across the 11 months ending August 2026, Bigeye, Soda and Elementary held steady: their estimated Share of Search among data observability platforms worldwide each moved less than 0.5 percentage points.
How did search popularity change for data observability platforms worldwide in August 2026?
5 changes
In August 2026, Bigeye gained estimated Share of Search among data observability platforms worldwide, from 93% to 94.9%.
In August 2026, Acceldata lost estimated Share of Search among data observability platforms worldwide, from 4.5% to 3.1%.
Estimated monthly branded searches for Monte Carlo worldwide fell 58.3% over 11 measured months, from 2.4K to 1K in August 2026.
Estimated monthly branded searches for Elementary worldwide fell 33.3% over 11 measured months, from 720 to 480 in August 2026.
Estimated monthly branded searches for Soda worldwide fell 32.3% over 11 measured months, from 1.3K to 880 in August 2026.
See your own brand in this picture
Brandwave tracks your branded demand next to your campaigns, spend and outcomes, so you can see what moved your numbers, not just that they moved.