Brandwave

How popular isSimpson Strong-Tie in search?

In August 2026, there were an estimated 74K branded searches for Simpson Strong-Tie worldwide which held steady over the last 11 months. Simpson Strong-Tie holds 51.3% estimated Share of Search among industrial fasteners worldwide and is ranked 1st of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Simpson Strong-Tie51.3%
  2. ITW28.1%
  3. Hilti18.8%
  4. FastenMaster1.3%
  5. Bossard0.33%
  6. Arconic0.1%
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Which industrial fasteners compete with Simpson Strong-Tie?

Simpson Strong-Tie against industrial fasteners worldwide, by month

Share of Search by month for Simpson Strong-Tie, ITW, Hilti. The figures are in the table below the chart.

View monthly share of search table
MonthSimpson Strong-TieITWHiltiFastenMasterBossardArconic
Oct 202549.9%33.4%15%1.3%0.32%0.09%
Nov 202548.4%32.4%17.7%1%0.38%0.09%
Dec 202543.5%35.6%19.5%0.88%0.34%0.1%
Jan 202645.1%36.9%16.6%0.97%0.36%0.1%
Feb 202645.1%36.9%16.5%0.97%0.36%0.13%
Mar 202644.4%29.7%24.3%1.1%0.35%0.1%
Apr 202646.5%31.1%20.8%1.2%0.37%0.06%
May 202646.4%31%20.7%1.5%0.3%0.07%
Jun 202651.3%28.1%18.8%1.3%0.33%0.1%
Jul 202651.3%28.1%18.8%1.3%0.41%0.08%
Aug 202651.3%28.1%18.8%1.3%0.33%0.1%
Sep 2026——————
  1. Held 1st. 74K estimated branded searches, 0% vs prior month. Share 0 points.

  2. 2.ITW

    28.1%

    Held 2nd. 40.5K estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Hilti

    18.8%

    Held 3rd. 27.1K estimated branded searches, 0% vs prior month. Share 0 points.

  4. Held 4th. 1.9K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Bossard

    0.33%

    Held 5th. 480 estimated branded searches, -18.6% vs prior month. Share -0.1 points.

  6. 6.Arconic

    0.1%

    Held 6th. 140 estimated branded searches, +27.3% vs prior month. Share 0 points.

Compare search popularity between Simpson Strong-Tie and its closest rivals

How has branded search demand for Simpson Strong-Tie changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Simpson Strong-Tie worldwide held steady at 74K.
  • Across the 11 months ending August 2026, Simpson Strong-Tie’s estimated Share of Search among industrial fasteners worldwide increased from 49.9% to 51.3%.
  • Across the 11 months ending August 2026, Simpson Strong-Tie’s estimated Share of Search among industrial fasteners worldwide peaked at 51.3% in June 2026 and was lowest at 43.5% in December 2025.

How did search popularity change for industrial fasteners worldwide in August 2026?

  1. Estimated monthly branded searches for Hilti worldwide rose 22.1% over 11 measured months, from 22.2K to 27.1K in August 2026.

  2. Estimated monthly branded searches for ITW worldwide fell 18.2% over 11 measured months, from 49.5K to 40.5K in August 2026.

How is Simpson Strong-Tie measured?

Brandwave collects information about searches that people make online using Simpson Strong-Tie’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • simpson strong tie

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How the Brand Demand Index is measured

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