Brandwave

Industrial fasteners:Which brands are most popular in search?

In August 2026, Simpson Strong-Tie was the most searched among industrial fasteners worldwide, with an estimated 74K branded searches and 51.3% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Simpson Strong-Tie51.3%
  2. ITW28.1%
  3. Hilti18.8%
  4. FastenMaster1.3%
  5. Bossard0.33%
  6. Arconic0.1%

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Share of SearchLeaderboard

Compare the industrial fasteners businesses run on. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among industrial fasteners worldwide, by month

Share of Search by month for Simpson Strong-Tie, ITW, Hilti. The figures are in the table below the chart.

View monthly share of search table
MonthSimpson Strong-TieITWHiltiFastenMasterBossardArconic
Oct 202549.9%33.4%15%1.3%0.32%0.09%
Nov 202548.4%32.4%17.7%1%0.38%0.09%
Dec 202543.5%35.6%19.5%0.88%0.34%0.1%
Jan 202645.1%36.9%16.6%0.97%0.36%0.1%
Feb 202645.1%36.9%16.5%0.97%0.36%0.13%
Mar 202644.4%29.7%24.3%1.1%0.35%0.1%
Apr 202646.5%31.1%20.8%1.2%0.37%0.06%
May 202646.4%31%20.7%1.5%0.3%0.07%
Jun 202651.3%28.1%18.8%1.3%0.33%0.1%
Jul 202651.3%28.1%18.8%1.3%0.41%0.08%
Aug 202651.3%28.1%18.8%1.3%0.33%0.1%
Sep 2026——————

This month’s ranking, August 2026

  1. 1.Simpson Strong-Tie

    51.3%

    Held 1st. 74K estimated branded searches, 0% vs prior month. Share 0 points.

  2. 2.ITW

    28.1%

    Held 2nd. 40.5K estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Hilti

    18.8%

    Held 3rd. 27.1K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.FastenMaster

    1.3%

    Held 4th. 1.9K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Bossard

    0.33%

    Held 5th. 480 estimated branded searches, -18.6% vs prior month. Share -0.1 points.

  6. 6.Arconic

    0.1%

    Held 6th. 140 estimated branded searches, +27.3% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among industrial fasteners worldwide?

In August 2026, Simpson Strong-Tie was the most searched among industrial fasteners worldwide, with an estimated 74K branded searches and 51.3% estimated Share of Search within this set. ITW is in 2nd place, 23.2 percentage points behind at 28.1% Share of Search.

Global industrial fasteners, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Simpson Strong-Tie49.9% → 51.3%51.3%Jun 202643.5%Dec 20251st
ITW33.4% → 28.1%36.9%Jan 202628.1%Jul 20262nd
Hilti15% → 18.8%24.3%Mar 202615%Oct 20253rd
FastenMaster1.3%1.5%May 20260.88%Dec 20254th
Bossard0.32% → 0.33%0.41%Jul 20260.3%May 20265th
Arconic0.09% → 0.1%0.13%Feb 20260.06%Apr 20266th

Each finding as a sentence

  • Across the 11 months ending August 2026, Simpson Strong-Tie’s estimated Share of Search among industrial fasteners worldwide increased from 49.9% to 51.3%.
  • Across the 11 months ending August 2026, ITW’s estimated Share of Search among industrial fasteners worldwide decreased from 33.4% to 28.1%.
  • Across the 11 months ending August 2026, Hilti’s estimated Share of Search among industrial fasteners worldwide increased from 15% to 18.8%.
  • Across the 11 months ending August 2026, Simpson Strong-Tie’s estimated Share of Search among industrial fasteners worldwide peaked at 51.3% in June 2026 and was lowest at 43.5% in December 2025.
  • Across the 11 months ending August 2026, ITW’s estimated Share of Search among industrial fasteners worldwide peaked at 36.9% in January 2026 and was lowest at 28.1% in July 2026.
  • Across the 11 months ending August 2026, Hilti’s estimated Share of Search among industrial fasteners worldwide peaked at 24.3% in March 2026 and was lowest at 15% in October 2025.
  • Across the 11 months ending August 2026, FastenMaster, Bossard and Arconic held steady: their estimated Share of Search among industrial fasteners worldwide each moved less than 0.5 percentage points.

How did search popularity change for industrial fasteners worldwide in August 2026?

  1. Estimated monthly branded searches for Hilti worldwide rose 22.1% over 11 measured months, from 22.2K to 27.1K in August 2026.

  2. Estimated monthly branded searches for ITW worldwide fell 18.2% over 11 measured months, from 49.5K to 40.5K in August 2026.

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