How popular isSilk'n in search?
In August 2026, there were an estimated 12.1K branded searches for Silk'n worldwide which is down 18.2% over the last 11 months. Silk'n holds 0.86% estimated Share of Search among epilator brands worldwide and is ranked 5th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which epilator brands compete with Silk'n?
Share of Search by month for Philips, Braun, Panasonic, Silk'n. The figures are in the table below the chart.
View monthly share of search table
| Month | Philips | Braun | Panasonic | Remington | Silk'n |
|---|---|---|---|---|---|
| Oct 2025 | 74.1% | 12.7% | 11.3% | 0.86% | 1% |
| Nov 2025 | 72.7% | 17.3% | 7.7% | 0.74% | 1.5% |
| Dec 2025 | 75% | 16.4% | 6% | 0.83% | 1.8% |
| Jan 2026 | 75.5% | 14.1% | 7.6% | 0.88% | 1.9% |
| Feb 2026 | 77.4% | 13.2% | 7.2% | 0.81% | 1.4% |
| Mar 2026 | 76.5% | 13.9% | 7.2% | 0.87% | 1.4% |
| Apr 2026 | 77.5% | 14.3% | 6.1% | 0.89% | 1.2% |
| May 2026 | 77% | 14.6% | 6.3% | 0.91% | 1.3% |
| Jun 2026 | 75.9% | 16% | 6.2% | 0.9% | 1% |
| Jul 2026 | 78.1% | 14.8% | 5.5% | 0.8% | 0.89% |
| Aug 2026 | 78.6% | 14.4% | 5.3% | 0.9% | 0.86% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 78.6% | 1.1M | +4.3% | +0.5 points | |
| 2, held 2nd | 14.4% | 201K | +0.76% | -0.4 points | |
| 3, held 3rd | 5.3% | 74K | 0% | -0.2 points | |
| 4, moved from 5th to 4th | 0.9% | 12.6K | +17.3% | +0.1 pointsmoved from 5th to 4th | |
| 5, moved from 4th to 5th | 0.86% | 12.1K | 0% | 0 pointsmoved from 4th to 5th |
1.
Philips
78.6%
Held 1st. 1.1M estimated branded searches, +4.3% vs prior month. Share +0.5 points.
2.
Braun
14.4%
Held 2nd. 201K estimated branded searches, +0.76% vs prior month. Share -0.4 points.
5.3%
Held 3rd. 74K estimated branded searches, 0% vs prior month. Share -0.2 points.
0.9%
Moved from 5th to 4th. 12.6K estimated branded searches, +17.3% vs prior month. Share +0.1 points.
5.Silk'n
0.86%
Moved from 4th to 5th. 12.1K estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between Silk'n and its closest rivals
How has branded search demand for Silk'n changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Silk'n worldwide fell from 14.8K to 12.1K.
- Across the 11 months ending August 2026, Silk'n’s estimated Share of Search among epilator brands worldwide peaked at 1.9% in January 2026 and was lowest at 0.86% in August 2026.
- Across the 11 months ending August 2026, Silk'n fell from 4th to 5th among epilator brands worldwide.
How did search popularity change for epilator brands worldwide in August 2026?
4 changes
In August 2026, Philips gained estimated Share of Search among epilator brands worldwide, from 78.1% to 78.6%.
Panasonic’s estimated Share of Search among epilator brands worldwide has lost ground for 3 months in a row, from 6.3% to 5.3% in August 2026.
In August 2026, Remington rose from 5th to 4th among epilator brands worldwide.
In August 2026, Silk'n fell from 4th to 5th among epilator brands worldwide.
How is Silk'n measured?
Brandwave collects information about searches that people make online using Silk'n’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- silkn
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Is Silk'n your brand?
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