Brandwave

How popular isShark Helmets?

In September 2026, people searched for Shark Helmets by name about 52,400 times worldwide, about the same as the previous year. These searches made up 12.3% of all global motorbike helmet brand searches, placing Shark Helmets fourth out of four brands. When we asked both ChatGPT and Google AI Overviews about motorbike helmet brands, Shark Helmets did not appear in any of the answers.

Search and AI answers in September 2026

Shark Helmets is the fourth most searched of 4 competitors and not listed in any AI answer.

  1. ShoeiShare of searches 38.7%Mentioned in 3 of 4 AI answersPlace in AI recommendations 1st
  2. AGVShare of searches 31.7%Mentioned in 2 of 4 AI answersPlace in AI recommendations 3rd
  3. HJCShare of searches 17.4%Mentioned in 3 of 4 AI answersPlace in AI recommendations 2nd
  4. Shark HelmetsShare of searches 12.3%Mentioned in 0 of 4 AI answersPlace in AI recommendations –
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Top motorbike helmet brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Shark Helmets did not appear in any of the four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Shoei1st
  2. HJC2nd
  3. AGV3rd
  4. Shark Helmets–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Shoei3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • HJC3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • AGV2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Shark Helmets0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about motorbike helmet brands

4 answers

  • Asked ChatGPT

    “Which motorbike helmet brand should I buy?”

    1. 1Shoei
    2. 2HJC

  • Asked ChatGPT

    “What are the best motorbike helmet brands?”

    1. 1Shoei
    2. 2AGV
    3. 3HJC

  • Asked ChatGPT

    “What's the best motorbike helmet brand for a safe commute?”

    1. 1Shoei
    2. 2HJC
    3. 3AGV

  • Searched Google, AI Overview

    “motorcycle helmet”

    Google showed no AI Overview for this search.

  • Searched Google, AI Overview

    “full face helmet”

    Not named in any answer:

    Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

    Which motorbike helmet brands compete with Shark Helmets?

    Shark Helmets against motorbike helmet brands worldwide, by month

    Share of searches by month for Shoei, AGV, HJC, Shark Helmets. The figures are in the table below the chart.

    View monthly share of searches table
    MonthShoeiAGVHJCShark Helmets
    Oct 202540%32.7%14.7%12.7%
    Nov 202541%33.7%12.3%12.9%
    Dec 202540%32.7%14.7%12.6%
    Jan 202640%32.7%14.7%12.6%
    Feb 202637.7%30.7%16.9%14.6%
    Mar 202641%27.5%18.4%13.1%
    Apr 202641%27.5%18.4%13.1%
    May 202640.9%27.5%18.4%13.2%
    Jun 202643.3%29.1%16%11.6%
    Jul 202638.6%31.6%17.3%12.4%
    Aug 202638.6%31.6%17.3%12.4%
    Sep 202638.7%31.7%17.4%12.3%

    1. 1.Shoei

      38.7%

      Held 1st. 165K estimated branded searches, 0% vs prior month. Share +0.1 points.

    2. 2.AGV

      31.7%

      Held 2nd. 135K estimated branded searches, 0% vs prior month. Share +0.1 points.

    3. 3.HJC

      17.4%

      Held 3rd. 74K estimated branded searches, 0% vs prior month. Share 0 points.

    4. 4.Shark Helmets

      12.3%

      Held 4th. 52.4K estimated branded searches, -1.3% vs prior month. Share -0.1 points.

    Compare popularity between Shark Helmets and its closest rivals

    Every comparison with Shark Helmets

    3 comparisons

    How has branded search demand for Shark Helmets changed worldwide over the last 12 months?

    2 findings
    • Across the 12 months ending September 2026, estimated monthly branded searches for Shark Helmets worldwide held steady at 52.4K.
    • Across the 12 months ending September 2026, Shark Helmets’ share of searches among motorbike helmet brands worldwide peaked at 14.6% in February 2026 and was lowest at 11.6% in June 2026.

    How did search popularity change for motorbike helmet brands worldwide in September 2026?

    1 change

    1. Estimated monthly branded searches for HJC worldwide rose 22.3% over 12 measured months, from 60.5K to 74K in September 2026.

    How are Shark Helmets’ branded searches counted?

    3 search terms

    Brandwave collects information about searches that people make online using Shark Helmets’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

    • shark helmet
    • shark motorbike helmet
    • shark motorcycle helmet

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    How the Brand Demand Index is measured

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