Brandwave

How popular isSage in search?

In September 2026, there were an estimated 6.6K branded searches for Sage worldwide which is down 33.3% over the last 12 months. Sage holds 0.33% estimated Share of Search among tamping Mat brands worldwide and is ranked 5th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Breville44.1%
  2. Eureka33.8%
  3. La Marzocco15.1%
  4. Gaggia6.7%
  5. Sage0.33%
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Where does Sage compete?

Sage is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Tamping Mat brands5th of 50.33%Shown below
Citrus Juicer brands3rd of 30.48%Show ranking
Pizza ovens6th of 61%Show ranking

Which tamping Mat brands compete with Sage?

Sage against tamping Mat brands worldwide, by month

Share of Search by month for Breville, Eureka, La Marzocco, Gaggia, Sage. The figures are in the table below the chart.

View monthly share of search table
MonthBrevilleEurekaLa MarzoccoGaggiaSage
Oct 202543.3%35.6%13%7.6%0.52%
Nov 202554.8%27.2%9.9%7.5%0.49%
Dec 202554%27%12.1%6.5%0.48%
Jan 202648%30.6%13.7%7.2%0.45%
Feb 202641.8%37.1%13.6%7.2%0.45%
Mar 202641.3%36.4%13.3%8.6%0.44%
Apr 202640.4%35.4%15.8%8%0.35%
May 202640.9%35.8%16%6.9%0.35%
Jun 202641.1%35.7%16%6.9%0.35%
Jul 202643.3%34.4%15.4%6.6%0.34%
Aug 202642.8%34.1%15.3%7.5%0.33%
Sep 202644.1%33.8%15.1%6.7%0.33%
  1. 1.Breville

    44.1%

    Held 1st. 879K estimated branded searches, +4.1% vs prior month. Share +1.3 points.

  2. 2.Eureka

    33.8%

    Held 2nd. 673K estimated branded searches, 0% vs prior month. Share -0.4 points.

  3. Held 3rd. 301K estimated branded searches, 0% vs prior month. Share -0.2 points.

  4. 4.Gaggia

    6.7%

    Held 4th. 133K estimated branded searches, -9.7% vs prior month. Share -0.8 points.

  5. 5.Sage

    0.33%

    Held 5th. 6.6K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Sage and its closest rivals

How has branded search demand for Sage changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Sage worldwide fell from 9.9K to 6.6K.
  • Across the 12 months ending September 2026, Sage’s estimated Share of Search among tamping Mat brands worldwide held steady, from 0.52% to 0.33%.

How did search popularity change for tamping Mat brands worldwide in September 2026?

  1. In September 2026, Breville gained estimated Share of Search among tamping Mat brands worldwide, from 42.8% to 44.1%.

  2. In September 2026, Gaggia lost estimated Share of Search among tamping Mat brands worldwide, from 7.5% to 6.7%.

  3. Eureka’s estimated Share of Search among tamping Mat brands worldwide has lost ground for 3 months in a row, from 35.7% to 33.8% in September 2026.

  4. La Marzocco’s estimated Share of Search among tamping Mat brands worldwide has lost ground for 3 months in a row, from 16% to 15.1% in September 2026.

  5. Estimated monthly branded searches for Sage worldwide fell 33.3% over 12 measured months, from 9.9K to 6.6K in September 2026.

How is Sage measured?

Brandwave collects information about searches that people make online using Sage’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • sage appliances

Do you work for Sage? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is Sage your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.