Ooni vs Sage:Which is more popular by branded search?
In August 2026, Ooni had more branded searches than Sage among pizza ovens worldwide. Ooni was estimated to have 354K branded searches compared to Sage’s 6.6K, and held a 46.3% Share of Search versus Sage’s 0.86%. These are worldwide searches for English-language branded terms.
Follow Ooni vs Sage and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which is more popular in search, Ooni or Sage?
Compare the pizza ovens people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Ooni, Sage. The figures are in the table below the chart.
View monthly share of search table
| Month | Ooni | Gozney | Solo Stove | Sage | Effeuno | Bertello |
|---|---|---|---|---|---|---|
| Oct 2025 | 42.5% | 22.5% | 33.7% | 1.3% | 0.05% | 0.02% |
| Nov 2025 | 39% | 23.2% | 36.6% | 1.2% | 0.06% | 0.02% |
| Dec 2025 | 45.2% | 22% | 31.5% | 1.2% | 0.03% | 0.02% |
| Jan 2026 | 49.9% | 27.1% | 21.4% | 1.5% | 0.05% | 0.02% |
| Feb 2026 | 51.1% | 29.7% | 17.6% | 1.5% | 0.06% | 0.05% |
| Mar 2026 | 50.5% | 28.3% | 20% | 1.1% | 0.04% | 0.02% |
| Apr 2026 | 49.4% | 27.9% | 21.8% | 0.83% | 0.03% | 0.01% |
| May 2026 | 48.8% | 25.8% | 24.7% | 0.63% | 0.02% | 0.01% |
| Jun 2026 | 46.5% | 29% | 23.7% | 0.73% | 0.02% | 0.02% |
| Jul 2026 | 48.8% | 32.4% | 18% | 0.83% | 0.03% | 0.02% |
| Aug 2026 | 46.3% | 33.9% | 18.8% | 0.86% | 0.04% | 0.01% |
| Sep 2026 | — | — | — | — | — | — |
How has the Ooni and Sage comparison changed over the last 12 months?
3 findings
- Ooni was ahead of Sage in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Ooni’s estimated Share of Search among pizza ovens worldwide moved from 42.5% to 46.3%, and its estimated monthly branded searches moved from 324K to 354K.
- Across the 11 months ending August 2026, Sage’s estimated Share of Search among pizza ovens worldwide moved from 1.3% to 0.86%, and its estimated monthly branded searches moved from 9.9K to 6.6K.
How did search popularity change for pizza ovens worldwide in August 2026?
2 changes
In August 2026, Ooni lost estimated Share of Search among pizza ovens worldwide, from 48.8% to 46.3%.
Estimated monthly branded searches for Sage worldwide fell 33.3% over 11 measured months, from 9.9K to 6.6K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Ooni’s and Sage’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.