Brandwave

How popular isRocna in search?

In September 2026, there were an estimated 880 branded searches for Rocna worldwide which is down 45% over the last 12 months. Rocna holds 1% estimated Share of Search among anchors worldwide and is ranked 5th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Danforth87.5%
  2. Lewmar6.4%
  3. Bruce2.8%
  4. Fortress1.9%
  5. Rocna1%
  6. Manson0.38%
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Which anchors compete with Rocna?

Rocna against anchors worldwide, by month

Share of Search by month for Danforth, Lewmar, Bruce, Rocna. The figures are in the table below the chart.

View monthly share of search table
MonthDanforthLewmarBruceFortressRocnaManson
Oct 202585.1%7.6%2.7%1.8%2.3%0.55%
Nov 202584.1%9.2%2.7%1.7%1.7%0.66%
Dec 202586.1%7.6%2.3%1.7%1.7%0.56%
Jan 202683.6%9.1%2.7%2.2%1.7%0.66%
Feb 202682.5%9%3.3%2.6%1.8%0.79%
Mar 202682.4%9%3.2%3.2%1.7%0.65%
Apr 202682.4%9%3.2%3.2%1.7%0.65%
May 202686%6.3%3.4%2.8%1.2%0.37%
Jun 202684.4%7.5%3.3%3.3%1.1%0.36%
Jul 202683%7.4%4%4%1.1%0.44%
Aug 202687.6%5.2%3.5%2.3%0.97%0.38%
Sep 202687.5%6.4%2.8%1.9%1%0.38%
  1. 1.Danforth

    87.5%

    Held 1st. 74K estimated branded searches, -18.2% vs prior month. Share -0.1 points.

  2. 2.Lewmar

    6.4%

    Held 2nd. 5.4K estimated branded searches, 0% vs prior month. Share +1.2 points.

  3. 3.Bruce

    2.8%

    Held 3rd. 2.4K estimated branded searches, -33.3% vs prior month. Share -0.6 points.

  4. 4.Fortress

    1.9%

    Held 4th. 1.6K estimated branded searches, -33.3% vs prior month. Share -0.4 points.

  5. 5.Rocna

    1%

    Held 5th. 880 estimated branded searches, -12% vs prior month. Share +0.1 points.

  6. 6.Manson

    0.38%

    Held 6th. 320 estimated branded searches, -17.9% vs prior month. Share 0 points.

Compare search popularity between Rocna and its closest rivals

How has branded search demand for Rocna changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Rocna worldwide fell from 1.6K to 880.
  • Across the 12 months ending September 2026, Rocna’s estimated Share of Search among anchors worldwide decreased from 2.3% to 1%.
  • Across the 12 months ending September 2026, Rocna’s estimated Share of Search among anchors worldwide peaked at 2.3% in October 2025 and was lowest at 0.97% in August 2026.
  • Across the 12 months ending September 2026, Rocna fell from 4th to 5th among anchors worldwide.

How did search popularity change for anchors worldwide in September 2026?

  1. In September 2026, Lewmar gained estimated Share of Search among anchors worldwide, from 5.2% to 6.4%.

  2. In September 2026, Bruce lost estimated Share of Search among anchors worldwide, from 3.5% to 2.8%.

  3. Estimated monthly branded searches for Fortress worldwide rose 23.1% over 12 measured months, from 1.3K to 1.6K in September 2026.

  4. Estimated monthly branded searches for Danforth worldwide rose 22.3% over 12 measured months, from 60.5K to 74K in September 2026.

  5. Estimated monthly branded searches for Rocna worldwide fell 45% over 12 measured months, from 1.6K to 880 in September 2026.

  6. Estimated monthly branded searches for Manson worldwide fell 17.9% over 12 measured months, from 390 to 320 in September 2026.

How is Rocna measured?

Brandwave collects information about searches that people make online using Rocna’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • rocna

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How the Brand Demand Index is measured

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Is Rocna your brand?

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