Brandwave

How popular isResend in search?

In August 2026, there were an estimated 56.3K branded searches for Resend worldwide which is up 215.6% over the last 11 months. Resend holds 12.3% estimated Share of Search among transactional email platforms worldwide and is ranked 4th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Twilio SendGrid45.5%
  2. Postmark16.8%
  3. Mailgun16.1%
  4. Resend12.3%
  5. Mailtrap9.3%
Resend website (opens in a new tab)

Follow Resend and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Which transactional email platforms compete with Resend?

Resend against transactional email platforms worldwide, by month

Share of Search by month for Twilio SendGrid, Postmark, Mailgun, Resend, Mailtrap. The figures are in the table below the chart.

View monthly share of search table
MonthTwilio SendGridPostmarkMailgunResendMailtrap
Oct 202555%11.2%19.5%3.2%11.1%
Nov 202550.9%12.7%22.1%3.9%10.3%
Dec 202551.3%15.5%18.3%4.5%10.4%
Jan 202648.5%14.8%21.1%5.7%9.9%
Feb 202648.2%14.7%20.9%6.4%9.8%
Mar 202651.1%12.7%18.1%7.7%10.3%
Apr 202646.3%14%19.9%8.4%11.4%
May 202648.7%14.7%17.4%9.2%10%
Jun 202648.6%14.7%17.3%9.5%9.9%
Jul 202642.6%15.7%18.5%12.7%10.5%
Aug 202645.5%16.8%16.1%12.3%9.3%
Sep 2026—————
  1. Held 1st. 209K estimated branded searches, 0% vs prior month. Share +2.9 points.

  2. 2.Postmark

    16.8%

    Moved from 3rd to 2nd. 77.3K estimated branded searches, +0.65% vs prior month. Share +1.2 points.

  3. 3.Mailgun

    16.1%

    Moved from 2nd to 3rd. 74.2K estimated branded searches, -18.2% vs prior month. Share -2.3 points.

  4. 4.Resend

    12.3%

    Held 4th. 56.3K estimated branded searches, -9.4% vs prior month. Share -0.4 points.

  5. 5.Mailtrap

    9.3%

    Held 5th. 42.7K estimated branded searches, -17.5% vs prior month. Share -1.3 points.

Compare search popularity between Resend and its closest rivals

How has branded search demand for Resend changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Resend worldwide rose from 17.8K to 56.3K.
  • Across the 11 months ending August 2026, Resend’s estimated Share of Search among transactional email platforms worldwide increased from 3.2% to 12.3%.
  • Across the 11 months ending August 2026, Resend’s estimated Share of Search among transactional email platforms worldwide peaked at 12.7% in July 2026 and was lowest at 3.2% in October 2025.
  • Across the 11 months ending August 2026, Resend rose from 5th to 4th among transactional email platforms worldwide.

How did search popularity change for transactional email platforms worldwide in August 2026?

  1. In August 2026, Postmark overtook Mailgun to rank 2nd among transactional email platforms worldwide, at 16.8%.

  2. In August 2026, Twilio SendGrid gained estimated Share of Search among transactional email platforms worldwide, from 42.6% to 45.5%.

  3. In August 2026, Mailgun lost estimated Share of Search among transactional email platforms worldwide, from 18.5% to 16.1%.

  4. In August 2026, Mailtrap lost estimated Share of Search among transactional email platforms worldwide, from 10.5% to 9.3%.

  5. Estimated monthly branded searches for Resend worldwide rose 215.6% over 11 measured months, from 17.8K to 56.3K in August 2026.

Where does Resend compete?

Resend is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Transactional email platforms4th of 512.3%Shown above
Email API platforms4th of 512.3%Show ranking

How is Resend measured?

Brandwave collects information about searches that people make online using Resend’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

5 branded search terms

  • resend api
  • resend email
  • resend email api
  • resend transactional email
  • resend.com

Do you work for Resend? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Resend your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.