Brandwave

How popular isRank Math?

In September 2026, people searched for Rank Math by name about 18,100 times worldwide, a 33.2% decrease from the previous year. These searches made up 24.8% of all global schema markup tool searches, placing Rank Math second out of nine tools. When we asked both ChatGPT and Google AI Overviews about schema markup tools, Rank Math appeared in four of the five answers and was the most recommended of the nine.

Search and AI answers in September 2026

Rank Math is the second most searched of 9 competitors and the most recommended in AI answers.

  1. Google Rich Results TestShare of searches 45.4%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd
  2. Rank MathShare of searches 24.8%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
  3. Screaming Frog SEO SpiderShare of searches 24.8%Mentioned in 2 of 5 AI answersPlace in AI recommendations 5th
  4. Schema AppShare of searches 2.2%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th
  5. Schema ProShare of searches 1.3%Mentioned in 0 of 5 AI answersPlace in AI recommendations –

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Top schema markup tools in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Rank Math was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Rank Math is the most recommended of the nine.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Rank Math1st
  2. TechnicalSEO.com Schema Markup Generator2nd
  3. Google Rich Results Test3rd
  4. Schema App4th
  5. Screaming Frog SEO Spider5th
  6. Schema Pro–
  7. WordLift–
  8. InLinks–
  9. WPSSO–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Rank Math4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Google Rich Results Test3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • TechnicalSEO.com Schema Markup Generator3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Screaming Frog SEO Spider2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Schema App2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Schema Pro0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • WordLift0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • InLinks0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • WPSSO0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about schema markup tools

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Which schema markup tools compete with Rank Math?

Rank Math against schema markup tools worldwide, by month

Share of searches by month for Google Rich Results Test, Rank Math, Screaming Frog SEO Spider, Schema App. The figures are in the table below the chart.

View monthly share of searches table
MonthGoogle Rich Results TestRank MathScreaming Frog SEO SpiderSchema AppSchema ProWordLiftTechnicalSEO.com Schema Markup GeneratorInLinksWPSSO
Oct 202530.5%37.3%24.9%2.2%2.5%2.4%0.04%0.03%0.07%
Nov 202530.7%37.4%25%2.2%2.4%2.1%0.04%0.01%0.07%
Dec 202532.5%39.6%21.6%1.9%2.1%2.1%0.04%0.03%0.04%
Jan 202635.2%35.2%23.5%2.1%1.9%1.9%0.04%0.04%0.05%
Feb 202633.4%33.4%27.4%2%1.8%1.8%0.17%0.02%0.04%
Mar 202635.9%29.4%29.4%2.1%1.6%1.5%0.1%0.02%0.03%
Apr 202636%29.5%29.5%1.7%1.6%1.6%0.04%0.02%0.03%
May 202640.1%26.9%26.9%1.9%1.4%1.9%0.87%0.01%0.02%
Jun 202643.2%23.7%23.7%1.4%1.2%1.1%5.8%0.01%0.03%
Jul 202640.3%22.1%22.1%1.3%1.1%0.95%12.1%0.02%0.03%
Aug 202645.5%24.9%24.9%2.2%1.3%1.1%0.12%0.01%0.04%
Sep 202645.4%24.8%24.8%2.2%1.3%1.3%0.12%0.03%0.03%

  1. 1.Google Rich Results Test

    45.4%

    Held 1st. 33.1K estimated branded searches, 0% vs prior month. Share -0.1 points.

  2. 2.Rank Math

    24.8%

    Held 2nd. 18.1K estimated branded searches, 0% vs prior month. Share -0.1 points.

  3. 3.Screaming Frog SEO Spider

    24.8%

    Held 3rd. 18.1K estimated branded searches, 0% vs prior month. Share -0.1 points.

  4. 4.Schema App

    2.2%

    Held 4th. 1.6K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Schema Pro

    1.3%

    Held 5th. 950 estimated branded searches, -2.1% vs prior month. Share 0 points.

  6. 6.WordLift

    1.3%

    Held 6th. 940 estimated branded searches, +22.1% vs prior month. Share +0.2 points.

  7. 7.TechnicalSEO.com Schema Markup Generator

    0.12%

    Held 7th. 90 estimated branded searches, 0% vs prior month. Share 0 points.

  8. 8.InLinks

    0.03%

    Moved from 9th to 8th. 20 estimated branded searches, +100% vs prior month. Share 0 points.

  9. 9.WPSSO

    0.03%

    Moved from 8th to 9th. 20 estimated branded searches, -33.3% vs prior month. Share 0 points.

Compare popularity between Rank Math and its closest rivals

Every comparison with Rank Math

10 comparisons

How has branded search demand for Rank Math changed worldwide over the last 12 months?

4 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Rank Math worldwide fell from 27.1K to 18.1K.
  • Across the 12 months ending September 2026, Rank Math’s share of searches among schema markup tools worldwide decreased from 37.3% to 24.8%.
  • Across the 12 months ending September 2026, Rank Math’s share of searches among schema markup tools worldwide peaked at 39.6% in December 2025 and was lowest at 22.1% in July 2026.
  • Across the 12 months ending September 2026, Rank Math fell from 1st to 2nd among schema markup tools worldwide.

How did search popularity change for schema markup tools worldwide in September 2026?

6 changes

  1. In September 2026, InLinks rose from 9th to 8th among schema markup tools worldwide.

  2. In September 2026, WPSSO fell from 8th to 9th among schema markup tools worldwide.

  3. Estimated monthly branded searches for TechnicalSEO.com Schema Markup Generator worldwide rose 200% over 12 measured months, from 30 to 90 in September 2026.

  4. Estimated monthly branded searches for Google Rich Results Test worldwide rose 49.1% over 12 measured months, from 22.2K to 33.1K in September 2026.

  5. Estimated monthly branded searches for Schema Pro worldwide fell 47.5% over 12 measured months, from 1.8K to 950 in September 2026.

  6. Estimated monthly branded searches for WordLift worldwide fell 47.2% over 12 measured months, from 1.8K to 940 in September 2026.

How are Rank Math’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Rank Math’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • rank math

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How the Brand Demand Index is measured

Where does Rank Math compete?

Rank Math is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Schema markup tools2nd of 924.8%Shown above
WordPress SEO plugins1st of 548.4%Show ranking
Creator with pink hair and a pink jacket

Is Rank Math your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

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