Brandwave

How popular isQuick-Step in search?

In August 2026, there were an estimated 74K branded searches for Quick-Step worldwide which is down 18.2% over the last 11 months. Quick-Step holds 36.5% estimated Share of Search among flooring worldwide and is ranked 1st of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Quick-Step36.5%
  2. Tarkett36.5%
  3. Pergo10.9%
  4. Shaw10.9%
  5. Armstrong Flooring4%
  6. Kahrs1.2%
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Which flooring compete with Quick-Step?

Quick-Step against flooring worldwide, by month

Share of Search by month for Quick-Step, Tarkett, Pergo, Shaw, Armstrong Flooring. The figures are in the table below the chart.

View monthly share of search table
MonthQuick-StepTarkettPergoShawArmstrong FlooringKahrs
Oct 202535.7%35.7%10.7%13.1%3.9%0.95%
Nov 202537.3%37.3%9.2%11.2%4.1%0.99%
Dec 202561%22.5%6.7%6.7%2.5%0.58%
Jan 202635.6%35.6%10.7%13%3.9%1.1%
Feb 202637.3%37.3%9.2%11.2%4.1%0.99%
Mar 202635.7%35.7%13.1%10.7%3.9%0.95%
Apr 202630.3%37%16.6%11.1%4.1%0.98%
May 202630.7%30.7%25.1%9.2%3.4%0.79%
Jun 202632.2%32.2%21.5%9.7%3.5%0.83%
Jul 202635.7%35.7%13.1%10.7%3.9%0.92%
Aug 202636.5%36.5%10.9%10.9%4%1.2%
Sep 2026——————
  1. 1.Quick-Step

    36.5%

    Held 1st. 74K estimated branded searches, 0% vs prior month. Share +0.8 points.

  2. 2.Tarkett

    36.5%

    Held 2nd. 74K estimated branded searches, 0% vs prior month. Share +0.8 points.

  3. 3.Pergo

    10.9%

    Held 3rd. 22.2K estimated branded searches, -18.1% vs prior month. Share -2.1 points.

  4. 4.Shaw

    10.9%

    Held 4th. 22.2K estimated branded searches, 0% vs prior month. Share +0.2 points.

  5. Held 5th. 8.1K estimated branded searches, 0% vs prior month. Share +0.1 points.

  6. 6.Kahrs

    1.2%

    Held 6th. 2.4K estimated branded searches, +26.3% vs prior month. Share +0.3 points.

Compare search popularity between Quick-Step and its closest rivals

How has branded search demand for Quick-Step changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Quick-Step worldwide fell from 90.5K to 74K.
  • Across the 11 months ending August 2026, Quick-Step’s estimated Share of Search among flooring worldwide increased from 35.7% to 36.5%.
  • Across the 11 months ending August 2026, Quick-Step’s estimated Share of Search among flooring worldwide peaked at 61% in December 2025 and was lowest at 30.3% in April 2026.

How did search popularity change for flooring worldwide in August 2026?

  1. In August 2026, Quick-Step gained estimated Share of Search among flooring worldwide, from 35.7% to 36.5%.

  2. In August 2026, Tarkett gained estimated Share of Search among flooring worldwide, from 35.7% to 36.5%.

  3. In August 2026, Pergo lost estimated Share of Search among flooring worldwide, from 13.1% to 10.9%.

  4. Shaw’s estimated Share of Search among flooring worldwide has gained ground for 3 months in a row, from 9.2% to 10.9% in August 2026.

  5. Armstrong Flooring’s estimated Share of Search among flooring worldwide has gained ground for 3 months in a row, from 3.4% to 4% in August 2026.

How is Quick-Step measured?

Brandwave collects information about searches that people make online using Quick-Step’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • quick-step

How the Brand Demand Index is measured

Who owns Quick-Step?

Quick-Step is owned by Unilin (Mohawk Industries). Brandwave does not track any other brands owned by Unilin (Mohawk Industries).

Do you work for Quick-Step? To request corrections or removal please contact us via our support page and we will be happy to assist.

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Is Quick-Step your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.