Brandwave

How popular isPetBacker?

In September 2026, people searched for PetBacker by name about 9,900 times worldwide, a 22.2% increase from the previous year. These searches made up 11.3% of all global dog walking app searches, placing PetBacker fourth out of seven apps. When we asked both ChatGPT and Google AI Overviews about dog walking apps, PetBacker appeared in four of the five answers and was the third most recommended of the seven.

Search and AI answers in September 2026

PetBacker is the fourth most searched of 7 competitors and the third most recommended in AI answers.

  1. PawshakeShare of searches 56.4%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  2. RoverShare of searches 14.9%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  3. HolidogShare of searches 11.3%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  4. PetBackerShare of searches 11.3%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
  5. WagShare of searches 5.1%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd

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Top dog walking apps in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, PetBacker was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. PetBacker is the third most recommended of the seven.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Rover1st
  2. Wag2nd
  3. PetBacker3rd
  4. Pawshake–
  5. Holidog–
  6. Fetch–
  7. Barkly Pets–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Rover5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Wag5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • PetBacker4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Pawshake0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Holidog0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Fetch0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Barkly Pets0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about dog walking apps

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Which dog walking apps compete with PetBacker?

PetBacker against dog walking apps worldwide, by month

Share of searches by month for Pawshake, Rover, Holidog, PetBacker, Wag. The figures are in the table below the chart.

View monthly share of searches table
MonthPawshakeRoverHolidogPetBackerWagFetchBarkly Pets
Oct 202547.9%18.5%14.3%9.6%8.6%0.82%0.2%
Nov 202549.2%15.6%14.7%12%7.7%0.68%0.17%
Dec 202544.9%17.2%13.4%16.4%7%0.89%0.16%
Jan 202648.5%18.6%11.9%11.9%8.3%0.64%0.14%
Feb 202650.1%16.1%15%10%7.4%1.2%0.17%
Mar 202651.1%16.2%15.3%10.2%6.5%0.62%0.18%
Apr 202650.3%19.4%15%8.2%6.4%0.54%0.14%
May 202650.6%19.5%15.1%8.3%5.6%0.61%0.27%
Jun 202650.4%16.4%18.4%8.3%5.6%0.57%0.26%
Jul 202651.7%13.5%23.1%6.9%4.1%0.51%0.18%
Aug 202652.5%16.6%19.3%7%3.9%0.49%0.28%
Sep 202656.4%14.9%11.3%11.3%5.1%0.68%0.3%
  1. 1.Pawshake

    56.4%

    Held 1st. 49.5K estimated branded searches, -18.2% vs prior month. Share +3.9 points.

  2. 2.Rover

    14.9%

    Moved from 3rd to 2nd. 13.1K estimated branded searches, -31.4% vs prior month. Share -1.6 points.

  3. 3.Holidog

    11.3%

    Moved from 2nd to 3rd. 9.9K estimated branded searches, -55.4% vs prior month. Share -8 points.

  4. 4.PetBacker

    11.3%

    Held 4th. 9.9K estimated branded searches, +22.2% vs prior month. Share +4.3 points.

  5. 5.Wag

    5.1%

    Held 5th. 4.5K estimated branded searches, 0% vs prior month. Share +1.2 points.

  6. 6.Fetch

    0.68%

    Held 6th. 600 estimated branded searches, +7.1% vs prior month. Share +0.2 points.

  7. Held 7th. 260 estimated branded searches, -18.8% vs prior month. Share 0 points.

Compare popularity between PetBacker and its closest rivals

Every comparison with PetBacker

6 comparisons

How has branded search demand for PetBacker changed worldwide over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for PetBacker worldwide rose from 8.1K to 9.9K.
  • Across the 12 months ending September 2026, PetBacker’s share of searches among dog walking apps worldwide increased from 9.6% to 11.3%.
  • Across the 12 months ending September 2026, PetBacker’s share of searches among dog walking apps worldwide peaked at 16.4% in December 2025 and was lowest at 6.9% in July 2026.

How did search popularity change for dog walking apps worldwide in September 2026?

6 changes
  1. In September 2026, PetBacker gained share of searches among dog walking apps worldwide, from 7% to 11.3%.

  2. In September 2026, Pawshake gained share of searches among dog walking apps worldwide, from 52.5% to 56.4%.

  3. In September 2026, Wag gained share of searches among dog walking apps worldwide, from 3.9% to 5.1%.

  4. In September 2026, Holidog lost share of searches among dog walking apps worldwide, from 19.3% to 11.3%.

  5. In September 2026, Rover lost share of searches among dog walking apps worldwide, from 16.6% to 14.9%.

  6. Estimated monthly branded searches for Barkly Pets worldwide rose 52.9% over 12 measured months, from 170 to 260 in September 2026.

How are PetBacker’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using PetBacker’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

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How the Brand Demand Index is measured

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Is PetBacker your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.