Brandwave

How popular isPeak Design in search?

In August 2026, there were an estimated 211K branded searches for Peak Design worldwide which held steady over the last 11 months. Peak Design holds 78.7% estimated Share of Search among camera bags worldwide and is ranked 1st of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Peak Design78.7%
  2. Manfrotto10.1%
  3. Lowepro8.3%
  4. Think Tank1.3%
  5. Billingham1.1%
  6. Wandrd0.48%
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Which camera bags compete with Peak Design?

Peak Design against camera bags worldwide, by month

Share of Search by month for Peak Design, Manfrotto, Lowepro. The figures are in the table below the chart.

View monthly share of search table
MonthPeak DesignManfrottoLoweproThink TankBillinghamWandrd
Oct 202574.7%14.3%7.8%1.6%1.3%0.35%
Nov 202578.4%12.1%6.7%1.3%1.1%0.39%
Dec 202577%11.9%8%1.6%1%0.47%
Jan 202677.1%12.1%8.1%1.3%1.1%0.36%
Feb 202673.5%14%9.4%1.5%1.2%0.37%
Mar 202674.7%14.2%7.8%1.9%1%0.45%
Apr 202673.6%13.9%9.3%1.5%1.2%0.42%
May 202677%12.1%8.1%1.3%1.1%0.47%
Jun 202679.8%10.2%6.8%1.7%1.1%0.38%
Jul 202675.3%11.8%9.6%1.6%1.3%0.43%
Aug 202678.7%10.1%8.3%1.3%1.1%0.48%
Sep 2026——————
  1. Held 1st. 211K estimated branded searches, +21.9% vs prior month. Share +3.4 points.

  2. 2.Manfrotto

    10.1%

    Held 2nd. 27.1K estimated branded searches, 0% vs prior month. Share -1.7 points.

  3. 3.Lowepro

    8.3%

    Held 3rd. 22.2K estimated branded searches, 0% vs prior month. Share -1.4 points.

  4. Held 4th. 3.6K estimated branded searches, 0% vs prior month. Share -0.2 points.

  5. 5.Billingham

    1.1%

    Held 5th. 2.9K estimated branded searches, 0% vs prior month. Share -0.2 points.

  6. 6.Wandrd

    0.48%

    Held 6th. 1.3K estimated branded searches, +30% vs prior month. Share 0 points.

Compare search popularity between Peak Design and its closest rivals

How has branded search demand for Peak Design changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Peak Design worldwide held steady at 211K.
  • Across the 11 months ending August 2026, Peak Design’s estimated Share of Search among camera bags worldwide increased from 74.7% to 78.7%.
  • Across the 11 months ending August 2026, Peak Design’s estimated Share of Search among camera bags worldwide peaked at 79.8% in June 2026 and was lowest at 73.5% in February 2026.

How did search popularity change for camera bags worldwide in August 2026?

  1. In August 2026, Peak Design gained estimated Share of Search among camera bags worldwide, from 75.3% to 78.7%.

  2. In August 2026, Manfrotto lost estimated Share of Search among camera bags worldwide, from 11.8% to 10.1%.

  3. In August 2026, Lowepro lost estimated Share of Search among camera bags worldwide, from 9.6% to 8.3%.

  4. Estimated monthly branded searches for Wandrd worldwide rose 30% over 11 measured months, from 1K to 1.3K in August 2026.

  5. Estimated monthly branded searches for Billingham worldwide fell 19.4% over 11 measured months, from 3.6K to 2.9K in August 2026.

  6. Estimated monthly branded searches for Think Tank worldwide fell 18.2% over 11 measured months, from 4.4K to 3.6K in August 2026.

Where does Peak Design compete?

Peak Design is ranked in four competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Camera strap brands2nd of 610.1%Show ranking
Travel backpack brands2nd of 536.6%Show ranking
Packing cube brands1st of 656.1%Show ranking
Camera bags1st of 678.7%Shown above

How is Peak Design measured?

Brandwave collects information about searches that people make online using Peak Design’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

5 branded search terms

  • peak design
  • peak design travel backpack
  • peakdesign
  • peakdesign com
  • travel backpack peak design

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How the Brand Demand Index is measured

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Is Peak Design your brand?

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