How popular isOliver Peoples?
In September 2026, people searched for Oliver Peoples by name about 110,000 times worldwide, about the same as the previous year. These searches made up 1.9% of all global prescription eyewear brand searches, placing Oliver Peoples sixth out of eight brands. When we asked both ChatGPT and Google AI Overviews about prescription eyewear brands, Oliver Peoples appeared in two of the five answers and was the fourth most recommended of the eight.
Oliver Peoples is the sixth most searched of 8 competitors and the fourth most recommended in AI answers.
Ray-BanShare of searches 38%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
ZenniShare of searches 23.7%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
FirmooShare of searches 18.9%Mentioned in 1 of 5 AI answersPlace in AI recommendations 6th
Warby ParkerShare of searches 12.4%Mentioned in 3 of 5 AI answersPlace in AI recommendations 5th- Oliver PeoplesShare of searches 1.9%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th
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Top prescription eyewear brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Oliver Peoples was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Oliver Peoples is the fourth most recommended of the eight.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
- Zenni1st
- Ray-Ban2nd
- LINDBERG3rd
- Oliver Peoples4th
- Warby Parker5th
- Firmoo6th
Pair Eyewear–
KITS–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Ray-Ban4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Zenni4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Warby Parker3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- LINDBERG3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Oliver Peoples2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Firmoo1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Pair Eyewear0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- KITS0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about prescription eyewear brands
5 answers
Asked ChatGPT
“Which prescription eyewear brand should I buy?”
Asked ChatGPT
“What are the best prescription eyewear brands?”
Asked ChatGPT
“What's the best prescription eyewear brand for everyday glasses?”
Searched Google, AI Overview
“cheap prescription glasses”
Searched Google, AI Overview
“glasses brands”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Which prescription eyewear brands compete with Oliver Peoples?
Share of searches by month for Ray-Ban, Zenni, Firmoo, Warby Parker, Pair Eyewear, Oliver Peoples. The figures are in the table below the chart.
View monthly share of searches table
| Month | Ray-Ban | Zenni | Firmoo | Warby Parker | Pair Eyewear | Oliver Peoples | LINDBERG | KITS |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 34.1% | 24.8% | 16.9% | 16.8% | 3.2% | 2.1% | 1.4% | 0.79% |
| Nov 2025 | 43.8% | 20% | 14.7% | 14.6% | 2.8% | 2.2% | 1.2% | 0.81% |
| Dec 2025 | 44.9% | 20.3% | 12.6% | 15.3% | 2.8% | 2.2% | 0.99% | 0.82% |
| Jan 2026 | 34.6% | 24.2% | 17.2% | 17.1% | 2.7% | 2.1% | 1.1% | 1% |
| Feb 2026 | 38.4% | 23% | 16.1% | 15.7% | 3% | 1.9% | 1% | 0.91% |
| Mar 2026 | 40.3% | 22.6% | 16.4% | 13.4% | 3.1% | 2% | 1.1% | 1.1% |
| Apr 2026 | 45.4% | 20.2% | 15.5% | 12.4% | 2.8% | 1.8% | 1% | 0.88% |
| May 2026 | 46.7% | 20.2% | 15.6% | 10.4% | 2.9% | 2.3% | 1% | 0.89% |
| Jun 2026 | 48.7% | 20.7% | 13.6% | 10.9% | 2.5% | 2% | 0.88% | 0.77% |
| Jul 2026 | 48.5% | 20.6% | 13.6% | 11.1% | 2.5% | 2% | 1.1% | 0.77% |
| Aug 2026 | 41.1% | 24.1% | 14.1% | 13.5% | 3.2% | 2% | 1.1% | 0.92% |
| Sep 2026 | 38% | 23.7% | 18.9% | 12.4% | 3% | 1.9% | 1.3% | 0.9% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 38% | 2.2M | -18.2% | -3.2 points | |
| 2, held 2nd | 23.7% | 1.4M | -13% | -0.4 points | |
| 3, held 3rd | 18.9% | 1.1M | +18.9% | +4.8 points | |
| 4, held 4th | 12.4% | 734K | -18.2% | -1 points | |
| 5, held 5th | 3% | 175K | -17.1% | -0.2 points | |
| 6, held 6th | 1.9% | 110K | -18.5% | -0.2 points | |
| 7, held 7th | 1.3% | 74K | 0% | +0.1 points | |
| 8, held 8th | 0.9% | 53.1K | -13.8% | 0 points |
1.
Ray-Ban38%
Held 1st. 2.2M estimated branded searches, -18.2% vs prior month. Share -3.2 points.
2.
Zenni23.7%
Held 2nd. 1.4M estimated branded searches, -13% vs prior month. Share -0.4 points.
3.
Firmoo18.9%
Held 3rd. 1.1M estimated branded searches, +18.9% vs prior month. Share +4.8 points.
12.4%
Held 4th. 734K estimated branded searches, -18.2% vs prior month. Share -1 points.
3%
Held 5th. 175K estimated branded searches, -17.1% vs prior month. Share -0.2 points.
1.9%
Held 6th. 110K estimated branded searches, -18.5% vs prior month. Share -0.2 points.
7.LINDBERG
1.3%
Held 7th. 74K estimated branded searches, 0% vs prior month. Share +0.1 points.
8.
KITS0.9%
Held 8th. 53.1K estimated branded searches, -13.8% vs prior month. Share 0 points.
Compare popularity between Oliver Peoples and its closest rivals
Every comparison with Oliver Peoples
7 comparisons
How has branded search demand for Oliver Peoples changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Oliver Peoples worldwide held steady at 110K.
- Across the 12 months ending September 2026, Oliver Peoples’ share of searches among prescription eyewear brands worldwide held steady, from 2.1% to 1.9%.
How did search popularity change for prescription eyewear brands worldwide in September 2026?
4 changes
In September 2026, Firmoo gained share of searches among prescription eyewear brands worldwide, from 14.1% to 18.9%.
In September 2026, Ray-Ban lost share of searches among prescription eyewear brands worldwide, from 41.1% to 38%.
In September 2026, Warby Parker lost share of searches among prescription eyewear brands worldwide, from 13.5% to 12.4%.
Estimated monthly branded searches for KITS worldwide rose 25.7% over 12 measured months, from 42.2K to 53.1K in September 2026.
How are Oliver Peoples’ branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Oliver Peoples’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
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