How popular isOlive & June in search?
In September 2026, people searched for Olive & June by name about 96,200 times worldwide, a 14.6% decrease from the previous year. These searches made up 10.5% of all global gel polish brand searches, placing Olive & June fifth out of nine brands. These are worldwide searches for English-language branded terms.
CND23.4%
OPI19.2%
DND18.8%
Essie10.5%
Olive & June10.5%
Gelish7%
Sally Hansen7%
Kiara Sky2.6%
Madam Glam0.94%
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Which gel polish brands compete with Olive & June?
Share of searches by month for CND, OPI, DND, Essie, Olive & June, Gelish, Sally Hansen, Kiara Sky. The figures are in the table below the chart.
View monthly share of searches table
| Month | CND | OPI | DND | Essie | Olive & June | Gelish | Sally Hansen | Kiara Sky | Madam Glam |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 22.2% | 22.2% | 15.2% | 10% | 12.2% | 8.2% | 6.7% | 2% | 1.3% |
| Nov 2025 | 20.2% | 20.2% | 16.2% | 9.1% | 16.6% | 7.4% | 6.1% | 2.7% | 1.5% |
| Dec 2025 | 21% | 17.2% | 16.3% | 9.4% | 14% | 11.5% | 6.3% | 2.8% | 1.3% |
| Jan 2026 | 21.2% | 21.2% | 16.5% | 9.5% | 11.6% | 9.5% | 6.4% | 2.9% | 1.3% |
| Feb 2026 | 23.3% | 23.3% | 15.3% | 8.5% | 10.4% | 8.5% | 7% | 2.6% | 1.1% |
| Mar 2026 | 21.9% | 21.9% | 14.4% | 9.8% | 12% | 9.8% | 6.6% | 2.4% | 1.1% |
| Apr 2026 | 24.4% | 20% | 16.1% | 8.9% | 10.9% | 8.9% | 7.3% | 2.2% | 1.2% |
| May 2026 | 21.6% | 21.6% | 14.2% | 9.7% | 11.9% | 9.7% | 7.9% | 2.4% | 0.87% |
| Jun 2026 | 22% | 18% | 20.9% | 9.9% | 9.9% | 8.1% | 8.1% | 2.4% | 0.88% |
| Jul 2026 | 20.6% | 20.6% | 19.1% | 13.7% | 7.5% | 9.2% | 6.2% | 2.3% | 0.82% |
| Aug 2026 | 21.4% | 21.4% | 20.4% | 9.6% | 9.6% | 7.9% | 6.4% | 2.4% | 0.86% |
| Sep 2026 | 23.4% | 19.2% | 18.8% | 10.5% | 10.5% | 7% | 7% | 2.6% | 0.94% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 23.4% | 165K | 0% | +2 points | |
| 2, held 2nd | 19.2% | 135K | -18.2% | -2.3 points | |
| 3, held 3rd | 18.8% | 132K | -15.9% | -1.6 points | |
| 4, held 4th | 10.5% | 74K | 0% | +0.9 points | |
| 5, held 5th | 10.5% | 74K | 0% | +0.9 points | |
| 6, held 6th | 7% | 49.5K | -18.2% | -0.8 points | |
| 7, held 7th | 7% | 49.5K | 0% | +0.6 points | |
| 8, held 8th | 2.6% | 18.1K | 0% | +0.2 points | |
| 9, held 9th | 0.94% | 6.6K | 0% | +0.1 points |
1.
CND23.4%
Held 1st. 165K estimated branded searches, 0% vs prior month. Share +2 points.
2.
OPI19.2%
Held 2nd. 135K estimated branded searches, -18.2% vs prior month. Share -2.3 points.
3.
DND18.8%
Held 3rd. 132K estimated branded searches, -15.9% vs prior month. Share -1.6 points.
4.
Essie10.5%
Held 4th. 74K estimated branded searches, 0% vs prior month. Share +0.9 points.
10.5%
Held 5th. 74K estimated branded searches, 0% vs prior month. Share +0.9 points.
6.
Gelish7%
Held 6th. 49.5K estimated branded searches, -18.2% vs prior month. Share -0.8 points.
7%
Held 7th. 49.5K estimated branded searches, 0% vs prior month. Share +0.6 points.
2.6%
Held 8th. 18.1K estimated branded searches, 0% vs prior month. Share +0.2 points.
0.94%
Held 9th. 6.6K estimated branded searches, 0% vs prior month. Share +0.1 points.
Compare search popularity between Olive & June and its closest rivals
Every comparison with Olive & June
13 comparisons
- CND vs Olive & June
- DND vs Olive & June
- Essie vs Olive & June
- Olive & June vs OPI
- Gelish vs Olive & June
- Olive & June vs Sally Hansen
- Dashing Diva vs Olive & June
- imPRESS vs Olive & June
- Kiss vs Olive & June
- Glamnetic vs Olive & June
- Kiara Sky vs Olive & June
- Madam Glam vs Olive & June
- Olive & June vs Static Nails
How has branded search demand for Olive & June changed worldwide over the last 12 months?
4 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Olive & June worldwide fell from 113K to 96.2K.
- Across the 12 months ending September 2026, Olive & June’s share of searches among gel polish brands worldwide decreased from 12.2% to 10.5%.
- Across the 12 months ending September 2026, Olive & June’s share of searches among gel polish brands worldwide peaked at 16.6% in November 2025 and was lowest at 7.5% in July 2026.
- Across the 12 months ending September 2026, Olive & June fell from 4th to 5th among gel polish brands worldwide.
How did search popularity change for gel polish brands worldwide in September 2026?
6 changes

In September 2026, CND gained share of searches among gel polish brands worldwide, from 21.4% to 23.4%.

In September 2026, Essie gained share of searches among gel polish brands worldwide, from 9.6% to 10.5%.

In September 2026, Olive & June gained share of searches among gel polish brands worldwide, from 9.6% to 10.5%.

In September 2026, Sally Hansen gained share of searches among gel polish brands worldwide, from 6.4% to 7%.

In September 2026, OPI lost share of searches among gel polish brands worldwide, from 21.4% to 19.2%.

In September 2026, DND lost share of searches among gel polish brands worldwide, from 20.4% to 18.8%.
How are Olive & June’s branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Olive & June’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- olive and june
- olive and june press on nails
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Where does Olive & June compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Gel polish brands | 5th of 9 | 10.5% | Shown above |
| Press-on nail brands | 4th of 6 | 14.5% | Show ranking |

Is Olive & June your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.