How popular isNuun in search?
In August 2026, there were an estimated 14.8K branded searches for Nuun worldwide which is up 22.3% over the last 11 months. Nuun holds 1.3% estimated Share of Search among electrolyte powder brands worldwide and is ranked 4th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Where does Nuun compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Electrolyte powder brands | 4th of 5 | 1.3% | Shown below |
| Vitamin water brands | 6th of 6 | 2.3% | Show ranking |
| Sports drink powder brands | 5th of 6 | 7.6% | Show ranking |
Which electrolyte powder brands compete with Nuun?
Share of Search by month for Pedialyte, LMNT, Hydralyte, Nuun. The figures are in the table below the chart.
View monthly share of search table
| Month | Pedialyte | LMNT | Hydralyte | Nuun | SiS |
|---|---|---|---|---|---|
| Oct 2025 | 49.3% | 39.5% | 9.9% | 1.3% | 0.02% |
| Nov 2025 | 49.7% | 39% | 10% | 1.3% | 0.01% |
| Dec 2025 | 54.2% | 35.9% | 8.9% | 0.98% | <0.01% |
| Jan 2026 | 47.7% | 41.7% | 9.5% | 1% | <0.01% |
| Feb 2026 | 52.4% | 37.8% | 8.6% | 1.2% | 0.01% |
| Mar 2026 | 50% | 40.4% | 8.2% | 1.3% | 0.01% |
| Apr 2026 | 47.6% | 43.2% | 7.8% | 1.3% | <0.01% |
| May 2026 | 47.5% | 43.4% | 7.8% | 1.3% | <0.01% |
| Jun 2026 | 41.9% | 48% | 8.4% | 1.7% | 0.01% |
| Jul 2026 | 45.1% | 46% | 7.4% | 1.5% | <0.01% |
| Aug 2026 | 49% | 41.7% | 8.1% | 1.3% | <0.01% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, moved from 2nd to 1st | 49% | 550K | 0% | +3.9 pointsmoved from 2nd to 1st | |
| 2, moved from 1st to 2nd | 41.7% | 468K | -16.6% | -4.3 pointsmoved from 1st to 2nd | |
| 3, held 3rd | 8.1% | 90.5K | 0% | +0.6 points | |
| 4, held 4th | 1.3% | 14.8K | -18.2% | -0.2 points | |
| 5, held 5th | <0.01% | 90 | -18.2% | 0 points |
49%
Moved from 2nd to 1st. 550K estimated branded searches, 0% vs prior month. Share +3.9 points.
2.
LMNT
41.7%
Moved from 1st to 2nd. 468K estimated branded searches, -16.6% vs prior month. Share -4.3 points.
8.1%
Held 3rd. 90.5K estimated branded searches, 0% vs prior month. Share +0.6 points.
4.
Nuun1.3%
Held 4th. 14.8K estimated branded searches, -18.2% vs prior month. Share -0.2 points.
5.
SiS<0.01%
Held 5th. 90 estimated branded searches, -18.2% vs prior month. Share 0 points.
Compare search popularity between Nuun and its closest rivals
How has branded search demand for Nuun changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Nuun worldwide rose from 12.1K to 14.8K.
- Across the 11 months ending August 2026, Nuun’s estimated Share of Search among electrolyte powder brands worldwide held steady at 1.3%.
How did search popularity change for electrolyte powder brands worldwide in August 2026?
5 changes
In August 2026, Pedialyte overtook LMNT to take the highest estimated Share of Search among electrolyte powder brands worldwide, at 49%.
In August 2026, Hydralyte gained estimated Share of Search among electrolyte powder brands worldwide, from 7.4% to 8.1%.
In August 2026, LMNT lost estimated Share of Search among electrolyte powder brands worldwide, from 46% to 41.7%.
Estimated monthly branded searches for Nuun worldwide rose 22.3% over 11 measured months, from 12.1K to 14.8K in August 2026.
Estimated monthly branded searches for SiS worldwide fell 47.1% over 11 measured months, from 170 to 90 in August 2026.
How is Nuun measured?
Brandwave collects information about searches that people make online using Nuun’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- nuun tablets
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Is Nuun your brand?
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