Lucozade Sport vs Nuun:Which is searched more?
In August 2026, Lucozade Sport had more branded searches than Nuun among sports drink powder brands worldwide. Lucozade Sport was estimated to have 27.1K branded searches compared to Nuun’s 14.8K, and held a 13.9% Share of Search versus Nuun’s 7.6%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Lucozade Sport or Nuun?
Compare the sports drink powder brands people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Lucozade Sport, Nuun. The figures are in the table below the chart.
View monthly share of search table
| Month | Lucozade Sport | Nuun |
|---|---|---|
| Oct 2025 | 10.7% | 5.8% |
| Nov 2025 | 11.2% | 6.1% |
| Dec 2025 | 12.8% | 5.7% |
| Jan 2026 | 11.1% | 6.1% |
| Feb 2026 | 12.4% | 6.7% |
| Mar 2026 | 13.4% | 7.3% |
| Apr 2026 | 13.4% | 7.3% |
| May 2026 | 13.3% | 7.3% |
| Jun 2026 | 16.3% | 8.9% |
| Jul 2026 | 15.6% | 8.5% |
| Aug 2026 | 13.9% | 7.6% |
| Sep 2026 | — | — |
How has the Lucozade Sport and Nuun comparison changed over the last 12 months?
3 findings
- Lucozade Sport was ahead of Nuun in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Lucozade Sport’s estimated Share of Search among sports drink powder brands worldwide moved from 10.7% to 13.9%, and its estimated monthly branded searches moved from 22.2K to 27.1K.
- Across the 11 months ending August 2026, Nuun’s estimated Share of Search among sports drink powder brands worldwide moved from 5.8% to 7.6%, and its estimated monthly branded searches moved from 12.1K to 14.8K.
How did search popularity change for sports drink powder brands worldwide in August 2026?
3 changes
In August 2026, Precision Hydration overtook Nuun to rank 4th among sports drink powder brands worldwide, at 9.3%.
In August 2026, Lucozade Sport lost estimated Share of Search among sports drink powder brands worldwide, from 15.6% to 13.9%.
In August 2026, Nuun lost estimated Share of Search among sports drink powder brands worldwide, from 8.5% to 7.6%.
How each brand is measured
Brandwave collects information about searches that people make online using Lucozade Sport’s and Nuun’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Lucozade Sport
1 branded search term
- lucozade sport
Nuun
1 branded search term
- nuun tablets
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.