Brandwave

How popular isNulook in search?

In August 2026, there were an estimated 9.9K branded searches for Nulook worldwide which is down 55.4% over the last 11 months. Nulook holds 72.5% estimated Share of Search among window brands worldwide and is ranked 1st of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Nulook72.5%
  2. First Windows13.9%
  3. APL Window Solutions5.9%
  4. Vantage4.7%
  5. Hamish Fletcher Lawyers3%
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Which window brands compete with Nulook?

Nulook against window brands worldwide, by month

Share of Search by month for Nulook, First Windows, APL Window Solutions, Vantage, Hamish Fletcher Lawyers. The figures are in the table below the chart.

View monthly share of search table
MonthNulookFirst WindowsAPL Window SolutionsVantageHamish Fletcher Lawyers
Oct 202584.4%9.1%2.7%2.7%1.1%
Nov 202585.9%7.4%2.5%2.6%1.7%
Dec 202577.5%12.2%3.6%4.9%1.9%
Jan 202672.9%14%4.4%5.6%3.1%
Feb 202669.9%13.8%6%7.9%2.4%
Mar 202670.9%13.6%5.7%6.2%3.6%
Apr 202673.1%11.8%5.6%6.8%2.7%
May 202671%13.6%6.7%6.1%2.6%
Jun 202673%11.8%6.3%6.3%2.7%
Jul 202674.4%12%5.2%5.9%2.6%
Aug 202672.5%13.9%5.9%4.7%3%
Sep 2026—————
  1. 1.Nulook

    72.5%

    Held 1st. 9.9K estimated branded searches, 0% vs prior month. Share -1.9 points.

  2. Held 2nd. 1.9K estimated branded searches, +18.8% vs prior month. Share +1.9 points.

  3. Moved from 4th to 3rd. 800 estimated branded searches, +15.9% vs prior month. Share +0.7 points.

  4. 4.Vantage

    4.7%

    Moved from 3rd to 4th. 640 estimated branded searches, -17.9% vs prior month. Share -1.2 points.

  5. Held 5th. 410 estimated branded searches, +20.6% vs prior month. Share +0.4 points.

Compare search popularity between Nulook and its closest rivals

How has branded search demand for Nulook changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Nulook worldwide fell from 22.2K to 9.9K.
  • Across the 11 months ending August 2026, Nulook’s estimated Share of Search among window brands worldwide decreased from 84.4% to 72.5%.
  • Across the 11 months ending August 2026, Nulook’s estimated Share of Search among window brands worldwide peaked at 85.9% in November 2025 and was lowest at 69.9% in February 2026.

How did search popularity change for window brands worldwide in August 2026?

  1. In August 2026, APL Window Solutions overtook Vantage to rank 3rd among window brands worldwide, at 5.9%.

  2. In August 2026, First Windows gained estimated Share of Search among window brands worldwide, from 12% to 13.9%.

  3. In August 2026, Nulook lost estimated Share of Search among window brands worldwide, from 74.4% to 72.5%.

  4. In August 2026, Vantage lost estimated Share of Search among window brands worldwide, from 5.9% to 4.7%.

  5. Estimated monthly branded searches for Hamish Fletcher Lawyers worldwide rose 46.4% over 11 measured months, from 280 to 410 in August 2026.

How is Nulook measured?

Brandwave collects information about searches that people make online using Nulook’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • nulook

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How the Brand Demand Index is measured

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Is Nulook your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.