Brandwave

How popular isNulook in search?

In August 2026, there were an estimated 9.9K branded searches for Nulook worldwide which is down 55.4% over the last 11 months. Nulook holds 78.1% estimated Share of Search among window brands worldwide and is ranked 1st of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Nulook78.1%
  2. First Windows15%
  3. Vantage5.1%
  4. APL Window Solutions1.7%
  5. Hamish Fletcher Lawyers0.16%
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Which window brands compete with Nulook?

Nulook against window brands worldwide, by month

Share of Search by month for Nulook, First Windows, Vantage. The figures are in the table below the chart.

View monthly share of search table
MonthNulookFirst WindowsVantageAPL Window SolutionsHamish Fletcher Lawyers
Oct 202586.5%9.4%2.8%1.2%0.08%
Nov 202588.6%7.6%2.7%1%0.16%
Dec 202580.8%12.7%5.1%1.1%0.27%
Jan 202677.3%14.8%5.9%1.6%0.23%
Feb 202674.7%14.8%8.4%1.9%0.18%
Mar 202676.7%14.7%6.7%1.6%0.16%
Apr 202678.4%12.7%7.3%1.3%0.32%
May 202676.7%14.7%6.6%1.6%0.31%
Jun 202678.3%12.6%6.7%2.1%0.32%
Jul 202679.1%12.8%6.2%1.7%0.16%
Aug 202678.1%15%5.1%1.7%0.16%
Sep 2026—————

  1. 1.Nulook

    78.1%

    Held 1st. 9.9K estimated branded searches, 0% vs prior month. Share -1 points.

  2. 2.First Windows

    15%

    Held 2nd. 1.9K estimated branded searches, +18.8% vs prior month. Share +2.2 points.

  3. 3.Vantage

    5.1%

    Held 3rd. 640 estimated branded searches, -17.9% vs prior month. Share -1.2 points.

  4. 4.APL Window Solutions

    1.7%

    Held 4th. 210 estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Hamish Fletcher Lawyers

    0.16%

    Held 5th. 20 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Nulook and its closest rivals

How has branded search demand for Nulook changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Nulook worldwide fell from 22.2K to 9.9K.
  • Across the 11 months ending August 2026, Nulook’s estimated Share of Search among window brands worldwide decreased from 86.5% to 78.1%.
  • Across the 11 months ending August 2026, Nulook’s estimated Share of Search among window brands worldwide peaked at 88.6% in November 2025 and was lowest at 74.7% in February 2026.

How did search popularity change for window brands worldwide in August 2026?

  1. In August 2026, First Windows gained estimated Share of Search among window brands worldwide, from 12.8% to 15%.

  2. In August 2026, Vantage lost estimated Share of Search among window brands worldwide, from 6.2% to 5.1%.

  3. In August 2026, Nulook lost estimated Share of Search among window brands worldwide, from 79.1% to 78.1%.

  4. Estimated monthly branded searches for APL Window Solutions worldwide fell 34.4% over 11 measured months, from 320 to 210 in August 2026.

How is Nulook measured?

Brandwave collects information about searches that people make online using Nulook’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • nulook

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How the Brand Demand Index is measured

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