How popular isNord in search?
In August 2026, there were an estimated 14.8K branded searches for Nord worldwide which held steady over the last 11 months. Nord holds 0.21% estimated Share of Search among digital pianos worldwide and is ranked 5th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which digital pianos compete with Nord?
Share of Search by month for Yamaha, Casio, Nord. The figures are in the table below the chart.
View monthly share of search table
| Month | Yamaha | Casio | Korg | Roland | Nord | Kawai |
|---|---|---|---|---|---|---|
| Oct 2025 | 58.8% | 39.4% | 1.3% | 0.32% | 0.21% | 0.03% |
| Nov 2025 | 53.9% | 44.1% | 1.4% | 0.29% | 0.2% | 0.03% |
| Dec 2025 | 58.6% | 39.3% | 1.6% | 0.32% | 0.21% | 0.03% |
| Jan 2026 | 63.1% | 34.6% | 1.7% | 0.34% | 0.28% | 0.03% |
| Feb 2026 | 63.4% | 34.7% | 1.4% | 0.28% | 0.19% | 0.03% |
| Mar 2026 | 67.9% | 30.4% | 1.2% | 0.25% | 0.2% | 0.03% |
| Apr 2026 | 63.4% | 34.7% | 1.4% | 0.28% | 0.23% | 0.02% |
| May 2026 | 63.4% | 34.7% | 1.4% | 0.28% | 0.23% | 0.03% |
| Jun 2026 | 63.5% | 34.8% | 1.1% | 0.28% | 0.23% | 0.02% |
| Jul 2026 | 63.4% | 34.7% | 1.4% | 0.28% | 0.23% | 0.02% |
| Aug 2026 | 58.6% | 39.3% | 1.6% | 0.32% | 0.21% | 0.03% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 58.6% | 4.1M | 0% | -4.8 points | |
| 2, held 2nd | 39.3% | 2.7M | +22.3% | +4.6 points | |
| 3, held 3rd | 1.6% | 110K | +21.5% | +0.2 points | |
| 4, held 4th | 0.32% | 22.2K | +22.7% | 0 points | |
| 5, held 5th | 0.21% | 14.8K | 0% | 0 points | |
| 6, held 6th | 0.03% | 1.9K | +18.8% | 0 points |
1.Yamaha
58.6%
Held 1st. 4.1M estimated branded searches, 0% vs prior month. Share -4.8 points.
2.
Casio39.3%
Held 2nd. 2.7M estimated branded searches, +22.3% vs prior month. Share +4.6 points.
3.
Korg1.6%
Held 3rd. 110K estimated branded searches, +21.5% vs prior month. Share +0.2 points.
4.
Roland0.32%
Held 4th. 22.2K estimated branded searches, +22.7% vs prior month. Share 0 points.
5.Nord
0.21%
Held 5th. 14.8K estimated branded searches, 0% vs prior month. Share 0 points.
6.
Kawai
0.03%
Held 6th. 1.9K estimated branded searches, +18.8% vs prior month. Share 0 points.
Compare search popularity between Nord and its closest rivals
How has branded search demand for Nord changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Nord worldwide held steady at 14.8K.
- Across the 11 months ending August 2026, Nord’s estimated Share of Search among digital pianos worldwide held steady at 0.21%.
How did search popularity change for digital pianos worldwide in August 2026?
3 changes
In August 2026, Casio gained estimated Share of Search among digital pianos worldwide, from 34.7% to 39.3%.
In August 2026, Yamaha lost estimated Share of Search among digital pianos worldwide, from 63.4% to 58.6%.
Estimated monthly branded searches for Korg worldwide rose 21.5% over 11 measured months, from 90.5K to 110K in August 2026.
How is Nord measured?
Brandwave collects information about searches that people make online using Nord’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- nord keyboards
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