Brandwave

How popular isNEC in search?

In August 2026, there were an estimated 1.5M branded searches for NEC worldwide which is up 172.7% over the last 11 months. NEC holds 95.3% estimated Share of Search among social housing software worldwide and is ranked 1st of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. NEC95.3%
  2. Civica3.1%
  3. MRI Software0.94%
  4. HomeMaster0.34%
  5. Aareon0.28%
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Which social housing software compete with NEC?

NEC against social housing software worldwide, by month

Share of Search by month for NEC, Civica. The figures are in the table below the chart.

View monthly share of search table
MonthNECCivicaMRI SoftwareHomeMasterAareon
Oct 202586.5%9.5%2.3%0.85%0.85%
Nov 202588%7.9%2.4%0.86%0.86%
Dec 202590.9%5.5%2%0.89%0.73%
Jan 202690%6.6%2%0.72%0.72%
Feb 202690.5%6.7%1.6%0.59%0.59%
Mar 202687.6%9.6%1.6%0.58%0.58%
Apr 202692.1%5.6%1.4%0.5%0.5%
May 202690.3%6.6%2%0.59%0.48%
Jun 202682.6%11.1%4.1%1.2%0.99%
Jul 202685.3%9.4%3.4%1%0.83%
Aug 202695.3%3.1%0.94%0.34%0.28%
Sep 2026—————

  1. 1.NEC

    95.3%

    Held 1st. 1.5M estimated branded searches, +233.3% vs prior month. Share +10 points.

  2. 2.Civica

    3.1%

    Held 2nd. 49.5K estimated branded searches, 0% vs prior month. Share -6.2 points.

  3. 3.MRI Software

    0.94%

    Held 3rd. 14.8K estimated branded searches, -18.2% vs prior month. Share -2.5 points.

  4. 4.HomeMaster

    0.34%

    Held 4th. 5.4K estimated branded searches, 0% vs prior month. Share -0.7 points.

  5. 5.Aareon

    0.28%

    Held 5th. 4.4K estimated branded searches, 0% vs prior month. Share -0.6 points.

Compare search popularity between NEC and its closest rivals

How has branded search demand for NEC changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for NEC worldwide rose from 550K to 1.5M.
  • Across the 11 months ending August 2026, NEC’s estimated Share of Search among social housing software worldwide increased from 86.5% to 95.3%.
  • Across the 11 months ending August 2026, NEC’s estimated Share of Search among social housing software worldwide peaked at 95.3% in August 2026 and was lowest at 82.6% in June 2026.

How did search popularity change for social housing software worldwide in August 2026?

  1. In August 2026, NEC gained estimated Share of Search among social housing software worldwide, from 85.3% to 95.3%.

  2. In August 2026, Civica lost estimated Share of Search among social housing software worldwide, from 9.4% to 3.1%.

  3. In August 2026, MRI Software lost estimated Share of Search among social housing software worldwide, from 3.4% to 0.94%.

  4. In August 2026, HomeMaster lost estimated Share of Search among social housing software worldwide, from 1% to 0.34%.

  5. In August 2026, Aareon lost estimated Share of Search among social housing software worldwide, from 0.83% to 0.28%.

Where does NEC compete?

NEC is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Council tax software1st of 589.7%Show ranking
Social housing software1st of 595.3%Shown above

How is NEC measured?

Brandwave collects information about searches that people make online using NEC’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • nec

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How the Brand Demand Index is measured

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